Media Metrics Roundup for April 19, 2017

Facebook’s Algorithm Isn’t Surfacing One-Third of Our Posts. And It’s Getting Worse

(Kurt Gessler / Chicago Tribune)
Post reach is falling and Kurt has the receipts.

How Does A 7-Minute Video About Syria Get Over 100M Views?

(Johnny Harris / Vox)
An explainer on doing explainers.

Facebook Analytics Gets Smarter With Automated Insights and Custom Dashboards

(John Mannes / TechCrunch)
At F8 yesterday, Facebook announced machine learning is coming to analytics.

Getting Started with Measuring Brand Awareness

(Tom Capper / Distilled)
Step one is branded search.

How Vice Media Cut Page-Load Time by 50 Percent in Six Months

(Ross Benes / Digiday)
We know faster pages mean more traffic and loyal users.

From MetricShift

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Jason Alcorn (@jasonalcorn) is the Metrics Editor for MediaShift. In addition to his work with MediaShift, he works as a consultant with non-profits and newsrooms.
The post Media Metrics Roundup for April 19, 2017 appeared first on MediaShift.

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