Did Microsoft Steal This XBox Ad Idea from Reddit? (Redditors Think So)

XBox One has been accused of ripping a creative idea for an ad right off Reddit. A month ago, a Reddit user, by the name of Macsterr, posted an image showing a concept for a "Player Unknown's Battlegrounds." This week, the Microsoft-owned XBox revealed an image for a campaign for the game that looks basically identical. Both the Reddit post and the XBox ad feature a gaming console with a battlefield on top, and a lone soldier peaking out above the tall growth. It was not immediately clear if the ad was created internatlly or by one of XBox's agencies. Continue reading at AdAge.com

Leave a Reply