Media

LAS VEGAS -- One of the most under-utilized tactics to building audiences for online video is search. Best practices like proper metadata and tags...

LAS VEGAS -- VendrTV, a video web series about street food, a part of Next New Networks' HungryNation.TV, attracts an audience of about 200,000...

The digital health network HealthiNation has learned that viewers are actually more likely to finish watching an ad all the way if the as...

VivaKi, the digital unit of the giant Paris-based Publicis Groupe, is set to unveil details this week of the online video ad format ASQ...

Media is changing so we might as well get good at it. That's what David Pescovitz, founder of Boing Boing and a thought leader...

With AOL's hyperlocal digital network Patch.com on track to reach 500 towns by year end, the business of online local news is growing fast....

LOS ANGELES --  7-Eleven, the world's largest store chain, is quickly making a name for itself as a marketer that's open to digital experimentation....

Digital show producer My Damn Channel is getting a piece of the action when it comes to Web-to-TV crossover show Childrens Hospitalthat launched just last week on Cartoon Network's Adult Swim.

LOS ANGELES -- At the Cable Show, lots of buzz about 3-D programming and the roll-out of TV Everywhere.  I caught up with Discovery's Rebecca...

Consumers will tolerate more ads and stay tuned into online TV when networks up the ad load, according to data I came across during my...

AUSTIN - Fox TV Studios is using its new digital studio 15 Gigs as an incubator for new types of content that might also make...

When asked the biggest challenges in online video advertising this year, top executives at media agencies like Starcom and MediaVest say they're most eager to...