Jarvis Coffin: Craig Silverman issues his 2009 collection of media errors and corrections
Once upon a time I wanted to be a journalist. I was given a chance in college and the discovery I made was that most...
Jarvis Coffin: CBS Interactive steps out of the ad network buffet line
CBS Interactive will reportedly announce that it is dispensing with most ad networks today according to a report in Ad Age. Excellent. If they stick...
Jarvis Coffin: Editor & Publisher magazine closes after 125 years
After 125 years as the "bible" of the newspaper business, Editor & Publisher magazine announced yesterday that it would shut its doors at the end...
Jarvis Coffin: Cory Treffiletti peeks behind the demand-side network curtain
Veteran OnlineSpin(er) Cory Treffiletti proves he is no Internet lap dog with his column today about demand-side networks, asking important questions about the ad network...
Jarvis Coffin: Carol Bartz is coming to terms with the Internet’s past and future
Carol Bartz is making a pretty quick study of the Internet's past (and future?). In quotes that appeared in Ad Age and Paid Content, no-nonsense...
Jarvis Coffin: What is the real story behind Nielsen’s latest Three Screen Report regarding video?
There is a story that gets told to would be journalists about the editor that commissions a young reporter to cover a notable wedding taking...
Jarvis Coffin: Joseph Pulitzer would be pleased
The Pulitzer Prize Board decided at its November Board meeting to expand again the eligibility for journalism awards making it possible for online reporters and...
Jarvis Coffin: Aol plans to go head-to-head with the Internet
Quick ...who was quoted recently in the Wall Street Journal saying the following? "Hopefully, we will spark a revolution of people doing content at a...
Jarvis Coffin: An iTunes for magazines?
Magazine publishers may now be looking at the iTunes model, which has been so successful at connecting with consumers on a paying basis, for help...
Jarvis Coffin: “Aol.”: Company Unveils New Branding
The new Aol mark featuring lower case "o" and "l" and a dot at the end does a nice job of cracking open the brand for a new look.
Jarvis Coffin: The fight for the future of marketing spills out onto the streets
Further to Ad Age Editor, Jonah Bloom's, remarks to the ANA last week about the current role of procurement in the marketing industry, the IAB's...
Jarvis Coffin: Ad Age Editor, Jonah Bloom, places his hand on the third rail of procurement
You have to respect any editor that wades into a controversy up to his hips in front of an audience that may be hostile. Hats...
