
These days it's not so unusual for a public radio program to boast a companion blog. But few shows begin online and move to broadcast.Pop and Politics is the exception.Farai Chideya -- a high-profile public affairs reporter, novelist, an...
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Tags: convergence media, Farai Chideya, Legacy Media, multiplatform, news & notes, pop and politics, Public MediaShift, RadioShift, Weblogs, WNYC
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Tim Kring, a long-time television writer and producer, is best known as the creator of the NBC show "Heroes." But he's rapidly expanding his media universe -- last week at Comic-Con he launched a new book project, "Shift," which will debut...
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Tags: conspiracy for good, Culture, heroes, MobileShift, MovieShift, NBC, social benefit storytelling, social good, Thought Leader Q&A, tim kring, transmedia
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5Across is sponsored by Carnegie-Knight News21, an alliance of 12 journalism schools in which top students tell complex stories in inventive ways. See tips for spurring innovation and digital learning at Learn.News21.com.What are conte...
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Tags: 5Across, beyond content farms, Bleacher Report, Business, content farms, Culture, Examiner.com, high gear media, Hyper Local, patch.com, studio one networks
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From a business perspective, traditional journalism is rather inefficient.Stories are chosen by a small group whose members often have similar experiences and outlooks. With little knowledge of true market demand, they assign the sto...
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Tags: beyond content farms, business model, Culture, Demand Media, Hyper Local, journalism online, Legacy Media, news aggregators, NewspaperShift, patch.com, pay, Philosophy
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4MR is sponsored by Carnegie-Knight News21, an alliance of 12 journalism schools in which top students tell complex stories in inventive ways. See tips for spurring innovation and digital learning at Learn.News21.com.In this week's 4MR...
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Tags: 4MR, aol seed, Associated Content, beyond content farms, content farms, Culture, Demand Media, jason fry, pay
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In my first article for our special Beyond Content Farms series, I examined the opportunities available to writers at some of the biggest content farms. Today, I look at jobs covering hyper-local news.What hyper-local news organization...
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Tags: aol, beyond content farms, Business, Culture, Examiner.com, freelance, Hyper Local, jobs, patch.com, pay
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Education content on MediaShift is sponsored by Carnegie-Knight News21, an alliance of 12 journalism schools in which top students tell complex stories in inventive ways. See tips for spurring innovation and digital learning at Learn.New...
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Tags: Associated Content, beyond content farms, Demand Media, Education, EducationShift, examiner university, Examiner.com, suite101, training
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"We are going to be the largest net hirer of journalists in the world next year," AOL's media and studios division president David Eun said last month in an interview with Michael Learmonth of Ad Age. Eun suggested that AOL could double...
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Tags: aol, Associated Content, beyond content farms, Business, Culture, Demand Media, Hyper Local, jobs, seed
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It's difficult for media people to search any job site these days without running into an ad for AOL's Patch. It seems equally difficult to read media news sites without finding a feature story about Connecticut's MainStreetConnect. Main...
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Tags: AdvertisingShift, aol, beyond content farms, Business, community media, Culture, Hyper Local, jobs, local news, mainstreetconnect, patch.com
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From time to time, we provide an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and take action. We've previously covered Twitte...
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Tags: aol, Associated Content, beyond content farms, Demand Media, demand studios, eHow, Examiner.com, Guides, MediaShift Guides, seed, Tim Armstrong, yahoo
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