Why ‘American Idol’ Reminds Us a Little of ‘Survivor’


In reinventing one of the biggest media brands on the planet -- a process rare enough to be watched closely by Ad Age -- "Idol's" producers are dialing up the drama by throwing the contestants more curve balls. The result: a show tipped further away from talent competition and more firmly toward the reality genre -- that is to say, forcing unreal situations on the would-be Idols.


Deep Dives Into Scientology, Behind the HuffPo-AOL Marriage and Talks With Shady SEO Experts


If you ask this thetan, there's little better investigative fodder than the Church of Scientology's relationship with Hollywood, a link that has bestowed enormous awareness and maybe even a little credibility to a group that numbers, by one count, far fewer than that of Rastas -- and they have drugs! In this week's New Yorker, Lawrence Wright, the great chronicler of Al-Qaeda, shifts his gaze to a different group of, um, true believers as he narrates Oscar-winning writer-director Paul Haggis' public split with Scientology.


Deep Dives Into Scientology, Behind the HuffPo-AOL Marriage and Talks With Shady SEO Experts


If you ask this thetan, there's little better investigative fodder than the Church of Scientology's relationship with Hollywood, a link that has bestowed enormous awareness and maybe even a little credibility to a group that numbers, by one count, far fewer than that of Rastas -- and they have drugs! In this week's New Yorker, Lawrence Wright, the great chronicler of Al-Qaeda, shifts his gaze to a different group of, um, true believers as he narrates Oscar-winning writer-director Paul Haggis' public split with Scientology.


The Week’s Most Famous Nonfamous Person (Whose Life Has Been Threatened by 11-Year-Old Girls) Is …


On Twitter, 15 minutes can last for days. Consider the strange case of Esperanza Spalding, the (formerly) little-known jazz singer/bassist who won the Best New Artist Grammy on Sunday night. She's been a huge presence on Twitter since then largely because she's suddenly famous for not being famous -- or at least not as famous as Justin Bieber, whose fans felt he'd been robbed of the Best New Artist nod.


U.K. House of Lords Looks to Cut Commercial Airtime

LONDON (AdAge.com) -- A House of Lords committee wants to reduce the amount of advertising on British TV to only seven minutes per hour. Reducing the amount of advertising allowed would greatly improve the viewer experience, it said.