Lakers star Kobe Bryant upset some people last year when he appeared in a violent "Call of Duty" commercial last year, but the NBA decided not to intervene, commissioner David Stern explained. "There's a lot we do that can be viewed as intrusive to protect our brand," he said. This was a chance not to intrude.
NEW YORK (AdAge.com) -- Apple announced Tuesday that it would enable iPad subscriptions, a key business model for all types of media, including magazines, newspapers, music services, video and games. In some regards the plan appears to meet many publishers' key demands, but in other ways this is far from the solution that most publishers wanted.