Popular on Twitter: Soylent is people, Civil Beat opens its doors, Folio names its “10 under 30″

[Early every afternoon Eastern time, we'll be highlighting the most-talked-about links in the future-of-news corner of Twitter. What are news nerds buzzing about? Here are today's top 10, gathered via The Hourly Press. It's like being on Twitter all day, without actually having to be on Twitter all day. —Josh]

  • Guess what it’s made of? Meet Soylent, the crowdsourced copy-editing tool
  • “The iPad Election”: Not quite ready to declare victory for mobile
  • A photo roundup of some post-election newsrooms from across the US
  • Arrington: Jason Calacanis is threatening to sue us
  • Washington Post looking at starting new hyperlocal sites
  • Rising Stars: Folio’s “10 Under 30″ list
  • Honolulu Civil Beat is free today and Thursday
  • Google TV exec says broadcasters “misunderstand” its online TV platform
  • Dave Winer: My notes for today’s meeting at the Library of Congress
  • Newsweek’s top editor post: Still waiting to be filled
  • Election night video streams: How TV-like is too TV-like?

    If the 2008 election coverage was a coming-out party for social media, then last night was to some extent a party for live-streamed video. On news sites large and small, national and local, the red-and-blue infographics you’d expect to see stretched across homepages were often broken up by boxes of straight-from-the-newsroom, live presentations by reporters. Two biggies in that group came from two biggies in online news: The New York Times, building off of its TimesCasts experience, offered an occasional, from-the-newsroom live-stream — a first for the paper — while the Wall Street Journal, building off its daily NewsHub video, featured a constant, six-hour-long event.

    Both “broadcasts” had a Wayne’s World-but-in-suits feel to them: fairly casual, conversation-oriented, and, most of all, markedly lo-fi in setting and aesthetics — a kind of cable-access-channel-like response to the ZOOM! POW! PLEASEPLEASEPLEASEDONTCHANGETHECHANNEL! pizzazz of cable news proper. It was a bit of a back-to-the-future move for news organizations that largely marketed last night’s coverage not in terms not of personality — “let Dan Rather guide you through election returns” — but of platform: “We have X graphic!” “Tune in for X interactive!” On cable channels, the anchors and reporters and news analysts and commentators were often framed not merely as authorities in their own right, but also as hosts for a pageant-like parade of pretty new technologies. (Check out CNN’s awesome new Hologram Wall! And, oh yeah, some reporter.)

    The video feeds suggested a reverse of that: On the webcasts, technology became the conduit for the personality. The video brought bylines to life (so that’s what Jim Rutenberg looks like!); it humanized the otherwise extra-personal data and narrative that pinged around the papers’ sites last night. And while there’s something to be said for the lean-back experience of effortless immersion that is watching election results, as opposed to reading about them or hearing about them, online — for news audiences, passivity itself can be a selling point for content — it’s an open question how much room the web has for such straight-from-cable thinking when it comes to the content that lives on it. Which is to say, the content that’s created for it.

    Last night’s webcasts, as informal as they felt, also had the feeling of trying to be cable news without actually, you know, being cable news: They took the mores of the visual medium — analysis, punctuated by banter, interrupted by breaking news — and adopted them. Instead of adapting them. The attempts to bring a new dimension to election coverage was certainly admirable, as most experimentation generally is. But they also begged an open question: With the web’s increasing ability to act like television…how much should it act like television? Why try to out-TV TV?

    ONA10 Rewind: Recapping Saturday sessions through the lens of Twitter

    For the second year in a row we’re running through the highlights of this year’s Online News Association Conference thanks to the power of Twitter (and those handy hashtags.) Running through Saturday’s sessions, it was a day featuring discussion on building better apps, how to elicit the best content from readers, the top tech trends of the year, and some rally taking place on the Mall. And, of course, WikiLeaks and The Onion. Only at ONA.

    Having sifted through more than a thousand ONA tweets, we’re happy to announce our MVTs — Most Valuable Tweeters. This esteemed honor goes to the ONA attendees whose livetweeting was sufficiently voluminous and excellent to merit special recognition. They are: @KimFox (Kim Fox), @ethanklapper (Ethan Klapper), @tgdavidson (Tom Davidson), and @emraguso (Emilie Raguso). We hope their fingers are resting comfortably.

    For more remember to check out the Saturday ONA10 schedule as its updated with presentations. And remember to check out Friday’s sessions, which we posted yesterday.

    9 a.m.

    A Wikileaks Download (#ONA10 #wikileaks)

    Brooke Gladstone, On the Media
    Gavin MacFadyen, Centre for Investigative Journalism
    Jim Michaels, USA TODAY
    Clothilde Le Coz, Reporters Without Boarders

    “The boundaries of digital journalism were Topic A on July 25, when a little-known Wikileaks released a 92,000-page dump of classified documents relating to the U.S. involvement of the war in Afghanistan. WNYC’s Brooke Gladstone leads the panel in examining what this could mean for journalism and the role of the Internet in news and information.”

    kcorrick: Jim Michaels, military cover USA today, is making comparisons with the Pentagon Papers bit.ly/cQvBaG 1SHRMScribe: 122,000 registered deaths of civilians; 15,000 gruesome deaths — there was a massive coverup of info by govt, docu show

    yurivictor: Wikileaks did a huge service for human rights

    kcorrick: ‘The first record of what happened, to enable us to memorialise what has gone on… a huge human rights service’ MacFadyen

    1SHRMScribe: Knowing this info helps ppl memorialize these deaths-somehing that wud hv been unknown w/0

    yurivictor: USA reaction to Wikileaks shows journalism is at risk

    nytjim: MacFadyen made effective argument for release of #wikileaks docs, saying the information otherwise would never be known

    yurivictor: The winners of war will no longer write history

    Zhengyou: Clear divide between U.S. and overseas journalists on issue #wikileaks #ona10, to “challenge with the victors own documents.”

    stacyannj: This is probably the first time the definitive history will be challenged with the victor’s own documents.

    meg_e_martin: Signif now: We don’t get the smoking gun; #journos get data dumps/pkgs of docs that need databasing.

    Zhengyou: #wikileaks divide breaks on the issue of dumping and editorial propriety

    stacyannj: Gladstone: Data dumping is a technique the government will actually use to obscure information.

    nytjim: MacFayden argues lapses in redaction of 1st #wikileaks dump were driven by time demands & need to affect course of war.

    yurivictor: USA vs the world on opinion of Wikileaks

    KTKING: Le Coz: “The future of journalism will be done by non journalists. That’s what’s worrying the journalists about #wikileaks.”

    kcorrick: Q: Is everyone who dumps documents a journalist, is everyone now a journalist? is everyone who releases info a journo?

    kcorrick: You are reporter dependent on the value of the information you have not if you have a press card, says le Coz

    kcorrick: Q from floor: Should it make an ethical difference whether the information is leaked or hacked?

    hmKuldell: #wikileaks panel takeaway: states can have secrets but can’t hide embarrssing info thru overclassifying

    10:15 a.m.

    Creating Killer Apps with Public Data (#ONA10 #killerapps)

    Bill Allison, Sunlight Foundation
    Rufus Pollock, Open Knowledge Foundation

    “As the government unloads more data — on everything from the stimulus, taxes and spending to the safety of child car seats — developers, designers and journalists have developed show-stopping ways to make the numbers more accessible. See demos, hear cases studies, and learn the secrets of scraping data.”

    kimfox: Pollock: Everyone pays taxes, everyone uses public service, curious to follow the dollars

    wdmmg: The website for the project @rufuspollock is talking about is Where Does My Money Go bit.ly/9ZQIKl

    kimfox: Pollock: I got started with the Q: Where does my $ go when I pay taxes?

    meg_e_martin: One reason to do it: b/c just about everyone pays taxes, just about everyone uses public services. bit.ly/dCYt9B

    meg_e_martin: Check it out: www.wheredoesmymoneygo.org/, created by #UK’s Open Knowledge Foundation. Slick

    davidherzog: Data apps take lots of background work, research. Not easy tracking govt spending w/#killerapps

    dskok: Po: Spent 8 months accessing FOI data and cleaning it up for use

    wdmmg: Another challenge is getting the databases and datasets. We spend lots of time working on FOI requests says @rufuspollock

    kcorrick: We’ve built our own API, it enables others to build their own apps, do their own research on the data says @rufuspollock

    stacyannj: One of the exciting things to me is allowing the community to start editing the data, says @rufuspollock

    sacmcdonald: not just about gathering data, but enriching and improving it, says @rufuspollock.

    dskok: To do; Use eye candy, improve source data, community: commenting/annotation: data about the Data, what’s hot?

    emraguso: sunlight is trying to make the data much more accessible to the public — all about the visuals, folks @bill_allison

    dskok: Politiwidgets: Take political influence data, process, reformat, make it avail, easy to circulate.

    emraguso: politiwidgets lets you search your address and find all kind of info on politicians @bill_allison

    davidherzog: visualization of #opendata makes it more accessible and interesting for the public.

    dskok: Data viz requires the same tenets of storytelling: contextual and relevant information.

    emraguso: politiwidgets is easy to embed, customize for blogs. very cool, easy, informative. wish #patch had embed @bill_allison

    emraguso: can find fundraisers and recovery money recipients with sunshine foundation apps @bill_allison

    meg_e_martin: Huge opportunity in data.gov directive: @sunfoundation working on public-facing national #data #apps

    meg_e_martin: One of their projects: Took raw data from data.medicare.gov & created hospital compare #iphone #app

    emraguso: ResDAC sounds like the holy grail of medical data @bill_allison

    emraguso: But ResDAC is prohibitively expensive and you need a flowchart to see how to get your info request met @bill_allison

    DanaChinn: Lots of data out there but the really good data is hard to get & clean up so it’s usable, accessible

    stacyannj: Sunshine Foundation has talked to www.resdac.org/ about national data and received quote in millions of dollars.

    kcorrick: Q: I hoped when I came to this session you’d show us how easy this was. *audience laughs*,

    emraguso: sunshine foundation has a policy shop that works with govt and tries to get them to keep better records @bill_allison

    DanaChinn: Getting data is getting easier but as you push the envelope you want more data-Rufus Pollock

    emraguso: problem is legacy systems set up before anyone thought of making data public. getting it fixed takes time @bill_allison

    stacyannj: Useful tools for data analysis & viz: Moving away from Flash to javascript. Happening now, says @rufuspollock

    wdmmg: Protovis is a really good tool if you want to start doing visualisations bit.ly/a6ZaaF , says @rufuspollock

    emraguso: good first project: look at your local spending, the local budget. zoning decisions are really big @rufuspollack

    meg_e_martin: Tip: Use #javascript over #flash with #data viz; add #Protovis (vis.stanford.edu/protovis/) to your toolbox #code

    emraguso: sunlight believes the govt shld make the data available. then journalists can decide what public needs @bill_allison

    Turning Bits into Bucks (#ONA10 #bitsbucks)

    Mark Briggs, Serra Media, Ford Fellow for Entrepreneurial Journalism at Poynter
    Michele McLellan, Knight Digital Media Center, Reynolds Journalism Institute
    Mike Orren, Pegasus News
    Rafat Ali, Founder, PaidContent

    “Learn how journalists have found success as entrepreneurs, from startup software companies to local bloggers, using innovation to power new business models for news.”

    lcirivello: “If you are a journalist and want to be an entrepreneur — you need a serious attitude adjustment” @michelemclellan

    stevebuttry: Paid circulation is the most ridiculous metric to determine what you’ll charge for ads, @mikeorren of @pegasusnews tells #bitsbucks

    andrewjpolk: In the #BitsBucks session. For journalism start-ups, @michelemclellan rightly says content cannot be the only focus. Gotta get paid

    tgdavidson: Mike Pegasus gets 80 pct from display; e-commerce/groupon play is 10 pct but growing fast

    susanmernit: #bitsbucks #ona10: @mikeorren describing how he started @pegasusnews 5 years ago….in Dallas…wanted better news, basically

    perfectmarket: “.@paidContent we targeted influential audience; thru ads, classifieds, conferences — 1/2 of rev = conferences.” @rafatali

    tgdavidson: Rafat: started PdContent bec. got out of school just as 1st tech bubble burst. Created site as a sort of a digital resume

    kimfox: How do we unlock content and marry with portable platform? How do we add the social layer? These are some interesting Qs

    brianjameskirk: 3 entrep models: micro neighb cov (ads), capacity-building comm sites (grants), regn sites (multiple)

    tgdavidson: Michelle: The bigger the org, the more req for multistream revenues — memberships/donations, ad nets, etc.

    stevebuttry: .@pegasusnews identifies user interests for content hubs & deliver targeted ads, @mikeorren says.

    tmcenroe: takeaway so far — not shocking, but ad-dependent models are not a great way to build a news property these days.

    tgdavidson: Mark — partner with big media? Mike: depends. As a rule, tho, same size or smlr partners better. Big prtnr problematic

    andrewjpolk: Local blog collectives team up with online subscription newspaper to streamline revenue streams? A mouthful, but it works

    stevebuttry: “Training local businesses to use digital social media” is another revenue model, says @michelemclellan

    kimfox: How is consumption changing/How do media companies adapt? some of most interesting areas at moment

    tgdavidson: Rafat on his nxt step: bearish on ability to do another news startup Form factor is more intg to him (port. books)

    andrewjpolk: Seems like as much time and innovation needs to go into revenue systems as the content itself for a startup to work

    tgdavidson: What are int’d models for nonprofits? Michelle: 120 of 1500 she studied were “promising” — two legged stools

    kimfox: One weakness of journos (acc to panel): Inability to talk about/ask for money

    tgdavidson: Michelle: j’ists work hard, focus, hit deadlines, all gd traits. But you have to apply those skills beyond content

    kimfox: Why journos mk good start-up ppl: Critical thinking skills, deadline-driven, focus, hustle and hard workers

    kimfox: Startups: Doesn’t matetr how much goodwill you have, if ad companies don’t know who you are

    andrewjpolk: @MikeOrren If no-one on your team has sold an add, go find someone who has. You’re going to have to sell.

    kimfox: Journalists have the ability to work with passion for peanuts — makes them great startup ppl

    stevebuttry: In question from floor, @janjlab says one of the toughest things for journopreneur to learn is to “make the big ask.”

    tgdavidson: @jans good content alone doesn’t cut it — need engagement (and multiple skills)

    craiglstone: Jan Schaffer from @JLab ruffling some feathers in #bitsbucks panel. Says most journalists are not equipped to be entrepreneurs.

    tgdavidson: Rafat: if you can’t make the ask, you don’t have a biz. But you don’t have to answer EVERY question first

    tgdavidson: Mike; telld @jans he thinks they agree more than disagree. Prob isn’t lack of journalism; prob is biz model

    tmcenroe: @mikeorren sez: If you have an ad model, your readers are not your customers. Your advertisers are.

    tgdavidson: Mike: if your goal is to only do j’ism, you’re a charity not a biz. Lack of innov in rev models

    SuziSteffen: .@susanmernit says learn how to be a salesperson. “I don’t want to hire salespeople until I know how to do their job.”

    stevebuttry: Big mistake: Underestimated how long & hard it was to build a brand in ad community, @mikeorren says

    stevebuttry: We went out w/ complex ad model. Bells & whistles got meetings, but customer wanted simple run-of-site, @mikeorren says.

    andrewjpolk: @MikeOrren — It’s a long hard road to develop a brand w/ advertising community. Ad decisions are not always rational

    tgdavidson: Rafat: mistakes? Where do I start? Name; no comments (due to spam); accounting!

    kimfox: Rafat: Stay organized — as a journo keep your financial house in order

    tgdavidson: Mike: huge mistake in time spent pitching VCs on a nat’l biz rather than bldg his business

    stevebuttry: .@pegasusnews wasted too much time planning big plan, @mikeorren says. Build something cheap and fast and get moving

    kimfox: Journos: Do the thing that is your thing. Let open source community worry about your technology

    farano: @rafatali the problem w/ news entrepreneurs is that they talk all the time about themselves

    craiglstone: @rafatali says “Keep your head down and work. Don’t worry about 50 business models in the industry”

    cnewvine: It’s easy to find people to write for free. It’s harder to find people who will sell ads for free.

    tgdavidson: @markbriggs Two Ford prize winners: Localocracy (commenting) and Rocky Mtn Inv News Netwk

    tgdavidson: Parting advice: Michelle I figure out what you don’t know. Mike: know whose problem ur slvg

    digitalamysw: Briggs: power combo to have in creating startup: creativity, optimism, risk and lots of hard work

    Rewiring the Ivory Tower (#ONA10 #academia)

    David Johnson, American University
    Emily Bell, Columbia University
    Rich Gordon, Medill School of Journalism, Northwestern University
    Mindy McAdams, University of Florida

    “Revamping journalism curriculum is a tricky tightrope walk, balancing digital skills, academics and computer science. How do accrediting standards and the arms race for shorter degrees set the boundaries for the new journalism degree? Panelists share what is being lost and what is being gained.”

    darthcheeta: @emilybell: the digital business becomes a legacy business if you don’t keep pushing it

    lsnifka: #ona10 mindy mcadams: need to figure out a way to get past the remedial. This woman is my hero.

    yurivictor: Does your journalism school teach javascript? Not a lot of hands going up.

    j_nb: As multimedia skills become standard for journalists, interactive journalism needs to move forward, says @darthcheeta how?

    jackiesauter: @emilybell ‘It’s time for academia to really lead the (journalism) industry’ on a large scale cressman: How competent are our digital native students? @macloo suggests asking them how many have uploaded a video

    j_nb: It’s hard for newsrooms to have an alchemy between technical creative thinking and journalism, says Emily bell

    cressman: Problem of multimedia capstone, says @macloo, is bdcst or print students don’t know programming & CS students lack journo

    amandabee: #ona10 #academia we do students a real disservice by referring to them as digital natives. They’ve consumed, not produced

    fishnette: Fundamental skills in multimedia & how the web works are often missing Mindy McAdams says

    mckennaewen: Coming from #academia: Profs need to wow students & show them what’s possible, then give them the basic tools to get in the door

    amandabee: Okay, so who is teaching news apps? CAR 201, no?

    j_nb: Are we just training citizen journos w/ a lot of student debt if we don’t talk abt entrepreneurialism, asks @darthcheeta

    sgoldenberg: #ona10 #academia: Why innovation is coming from Computer Science and not from us? Great panel! @macloo @richgor, @darthcheeta, @emilybell

    mckennaewen: At #academia, @richgor suggests separating the j-school curriculum into 3 subjects: storytelling, reporting & producing / publishing

    sgoldenberg: #ona10 #academia @darthcheeta we should not prepare “citizen journalists with a big loan debt”

    sgoldenberg: #ona10 #academia Teaching Computational/Multimedia Skills is different from Computation/Digital Media/Theoretical/Critical thinking

    cressman: It would be useful to #crowdsource a list of tech/programming skills j-school students need.

    btrpkc: How do we train young journos to be publishers? Technologists? I want those people working for me at @NPR.

    cressman: Are partnerships creating innovation centers, farm teams, or sweatshops, @darthcheeta asks.

    momiperalta: Rich Gordon: /Emily Bell theres a risk in academic- media partnerships because students are in learning period

    yurivictor: Holding a microphone in front of a camera isn’t a skill

    cressman: If students need to be good at one thing in order to get a job, says @macloo, it should not be TV news or newspaper.

    kellyfincham: #ONA10 #academia @macloo People in the sweet spot of design and coding know html, css and javascript which most j-profs are not teaching

    yurivictor: Journalism tech cheat sheet bit.ly/2CgrEg

    cressman: Today’s j-students will continue to learn. @darthcheeta offered this cartoon to illustrate the point. xkcd.com/627/

    drsyb: #ona10 #academia nothing in digital is ever done. Past taught as polished and perfect. Change is the way it is. Emily Bell

    jo_in_la: not hearing: how to engage w/a community. It’s not only about story& tech — it’s also relationships.

    amandabee: And news judgment. We still need that

    11:30 a.m.

    Android, iPad and Beyond (#ONA10 #mobile)

    Jamie Pallot, Conde Nast Digital
    Jim Spencer, Newsy
    Liesel Kipp, Thomson Reuters
    John-Henry Barac, Barac Consulting

    “The web is increasingly moving from the desktop to the palm of your hand. Learn the best practices for creating content for mobile and touch devices.”

    publicinsight: Always suspected this, #mobile session confirms: users love icons…and they really love to touch icons. Put icons in your apps.

    publicinsight: Show of hands from Blackberry users elicits groans and giggles. It’s the AOL e-mail address of #mobile devices.

    girljournalist: When it comes to #mobile apps, “It’s about truly interacting with the device” says @newsydotcom’s Jim Spencer

    kev097: Newsy app was built by 22 and 23 year olds who innately understand all the touch gestures.

    digitalamysw: Barac: There are fundamental differences in design for the mobile vs. web — very important point

    TylerMachado: Don’t make apps (even iPad ones) look like newspapers. AMEN.

    digitalamysw: Barac: We should not be afraid — try new UI and experiment

    agahran: Guardian #mobile developer advocates apps targeting content verticals, like sports or environment

    publicinsight: Stop trying to provide ALL your content on your #mobile apps. Make apps that will fulfill a key need of your user where they ar

    girljournalist: Build your own or go w/ vendor? You can learn more by doing it yourself & be better prepared for what comes next panel says.

    ckanal: #Mobile = “personal media devices,” says @jamesjspencer. Customization important. Touch offers user feeling of control

    girljournalist: Design mobile content w/ mobile audience in mind. It’s not a website. It’s diff. More intimate, singular focus.

    girljournalist: Mobile apps need singular focus. Do one specific thing, do it well, make it specific to the device says Conde Nast’s Pallot

    publicinsight: Seems like #mobile news app creators should be lobbying HEAVILY for public transportation so people have time to use their stuff.

    publicinsight: Seems like #mobile news app creators should be lobbying HEAVILY for public transportation so people have time to use their stuff.

    ckanal: Use tags creatively to re-organize your content in many ways on #mobile says @johnhenry from @guardian.

    girljournalist: Reviews, ratings, social sharing from app, Apple featured app — this is how you will get the word out about your #mobile app.

    publicinsight: Seems obvious, but many orgs blow this. @johnhenry: Promote your #mobile apps on your main Web site. Your target audience is there.

    ckanal: “Do something Apple really likes” w/ UI, something no one else has done, says @jpallot1 of Conde Nast

    girljournalist: Is ASO (App Search Optimization) coming next? Right now, it’s about marketing, branding. See previous tweet

    DanaChinn: Barac: mobile metrics showed there might be place for app for ppl who spend a lot of time w/mobile at home

    ElenaTheRican: 20% of iPad use is in bed. #mobile #ONA10 No wonder Americans are so tense. #putdownthemobiledeviceanddowhatnatureintended

    ckanal: Level of interaction on #mobile “fantastically important” says @johnhenry. Think social when developing your apps

    agahran: Well, #ONA10 #mobile session is concluding, and they succeeded in avoiding any discussion of feature phones & mobile web. #Doh!

    tmcenroe: Surprise at iPhone/iPad use in bed? Why? It’s instant on, not hot, portable. Multimedia experience of reading before bed

    jrstahl: @agahran Ignoring feature phones a widespread problem…is so different than smartphones and really needs its own discussion

    Seven Deadly Sins of Data Visualization (#ONA10 #dataviz)

    Hannah Fairfield, The Washington Post
    Juan Thomassie, USA TODAY
    Geoff McGhee, Stanford University

    “Face it: if your data display doesn’t look good it might as well not exist. Harness data visualization by being a smart producer and consumer of infographics.”

    ethanklapper: Fairfield using a case study about foreclosures from when she was at the NYT. 3D map. Pretty neat

    kcorrick: Aha: sin no. 1: when trying to show everything you lose the sense of story

    emilywithrow: Yes, my favorite question: Hannah Fairfield: “Just because we can, should we?” Sometimes more data = loss of narrative.

    denisereagan: We need to work harder to tell stories with interactives, not just set people loose to play.

    ethanklapper: Now @hfairfield is showing one of my favorite Web visualizations: the Netflix maps: nyti.ms/6cWUY

    annatauzin: A showcase of #dataviz projects from @hfairfield, right now WaPo’s A Source of Crime Guns wapo.st/cD3Nef

    annatauzin: Woohoo! Now @jthomassie1 from USA Today. He says #dataviz is a passion for him, especially how it relates to storytelling

    ethanklapper: Three parts to data visualization, JT says: Data, Design, Development

    hbillings: Data + Design + Development = data viz. (Wow, Venn diagrams are popular at this conference!)

    ethanklapper: Rare to find all of these skills in one persion, JT says, so you need to collaborate.

    ethanklapper: This guy visualized his own presentation. He took the venn diagram and made a tag cloud out of it!

    ethanklapper: Another really neat news visualization site: newsmap.jp/

    jrstahl: Layers of information accessible through interactivity. Incredible how powerful well-organized data is for storytelling

    ethanklapper: As an #avgeek, I just got excited. Thomassie now showing a graphic of holiday travel cutbacks: klapp.me/auy5EK

    richgor: Another fab #dataviz www.usatoday.com/sports/college/mensbasketball/2010-mens-coaches-poll-database.htm #ona10 Alas, Flash=iPadfail ·

    annatauzin: Journalism in the Age of Data from Stanford’s Geoff McGhee. #dataviz #ona10 datajournalism.stanford.edu/

    ethanklapper: Really unfortunate that there are many, many empty chairs at #dataviz. Folks are missing out on an awesome session.

    ethanklapper: Look! An academic paper from Stanford about narrative vis! vis.stanford.edu/papers/narrative

    annatauzin: Inspiration found in comic books, movies, video games says Geoff McGhee.

    annatauzin: Ethos of Visualization: Transparency, Conversation, Exploration

    annatauzin: Transparency: Allow the audience to download the data themselves or see where you got it

    ethanklapper: This cool thing got a passing mention: “Visualizing the Rural West.” klapp.me/boiyjP McGhee says it needs more work.

    annatauzin: Think about partnering with a university or other experts outside of your newsroom if you don’t have an whiz on staff.

    ethanklapper: USAToday.com uses Omniture to track metrics. Saw it in use at @NPR on Thursday, too

    MollyGrayOSU: You need to build a #dataviz engine to create good things often and get a cost-benefit

    Ten Tech Trends in ‘10 (#ONA10 #techtrends)

    Amy Webb, Webbmedia Group

    “Think you finally have a handle on the latest technological developments? Think again. Amy Webb is back again to highlight the latest tech trends for the dawn of a new decade.”

    stacyannj: Jon Stewart does not have the goodies I’m going to be giving you today, says Amy Webb. #techtrends #rally4sanity #ONA10

    stacyannj: Trend #1: Mobile Scanning, ie: QR codes.

    greglinch: .@webbmedia highlighting @SunSentinel use of QR codes in the newspaper, an effort led by @dannysanchez

    Twheat: @webbmedia extolling the virtues of QR codes, Valentines Day games, and the BK Whopper Bar at #ONA10

    mckennaewen: At #techtrends, @webbmedia suggests using QR codes within print stories to drive traffic to multimedia projects

    KevinLoker: Contextual link for @webbmedia’s talk! Just spoke with her on the status of her #techtrends from ‘09 bit.ly/93DVcc

    emraguso: New optical recognition … can put phone over magazine ad to make the ad come to life… oohs and aaaahs

    stacyannj: Geofence app for iPhone: Keep track of your kids. Messages and alerts when they’re somewhere they shouldn’t be.

    emraguso: Geofences can help curb your cravings, send a message: “Hey fatty, don’t go to the Pink Berry”

    stacyannj: Trend 2: Geofencing! Foursquare not ideal b/c have to manually check in. Don’t have to really be somewhere to che

    meghannCIR: Another fantastic idea: hyperlink in print so phones can scan.

    stacyannj: TabbedOut: Check into a bar with your credit card. Easy to get drinks, tip bartender, pay tab, avoid boozey over tipping

    emraguso: Trend #3: Predictive Analysis kimfox: iSwig: Check-in cocktail drinkers (HJI-LARIOUS: tcrn.ch/9gQWJ5)

    ladansusan: “people don’t just want the merit badge anymore-they want something associated with it” @webmedia

    drsyb: #ona10 @webbmedia #techtrends new Checkin services Plerts, iSwig, tabbedout, fanvibe. I smell API mashups everywhere.

    Twheat: Hyperlocal Hype Cycle — consumer interest yet to match media’s excitement.

    drsyb: #ona10 #techtrends @webbmedia data you share on FB fuels predictive analysis is making others money. What are YOU going to DO?

    Twheat: #techtrends #ona10 Stealth social net readers like Kuplia www.kuplia.com/ makes smart predictions from info users willingly share

    emraguso: trend #4: claim is that hyperlocal hype cycle is waning

    mckennaewen: Here are some of the cool location-based apps from @webbmedia’s #techtrends presentation: GeoFences, iSwig, Burc, TabbedOut, Plerts

    emraguso: for news organizations: lots of free tools where you can monitor predictive analysis

    kimfox: Webb: People are freely/unwittingly giving away data. Reporters should be paying attention to this for stories/biz dev

    emraguso: trend #5 — dynamic curation (e.g. paper.li, flipboard) meghannCIR: Don’t be hyper-local, be hyper-personal

    stacyannj: Hyper personal content needs to be real-time. Maps + citizen journ not enough.

    nytjim: More Webb: “Local is where I am right now, not where I live.”

    fcoel: The 5 hyper-personal rules #ona10 #techtrends twitpic.com/329c73 twitpic.com/329c79

    Twheat: @webbmedia — “Flipboard is the future of news, as far as I’m concerned.” www.flipboard.com/

    emraguso: another crop of tools, wavii — will use natural language processing, will personal based on how you search

    nytjim: More Webb: Big shoutouts for Flipboard, Pulse and Storify.

    KevinLoker: A bit better graphic of “The Hyperlocal Hype Cycle.” #ona10 #techtrends plixi.com/p/53843283

    kimfox: Webb: All the news orgs are spending millions on apps. All Flipboard is, is an algorithm. News orgs cld DO THIS

    drsyb: #ona10 @webbmedia #techtrends #6 search is getting personal. Greplin search your cloud self gmail, linkedin, FB etc

    emraguso: greplin looks through everything you have stored in the cloud

    mckennaewen: At #techtrends, @webbmedia is showing off www.qwiki.com/ as a multimedia presentation tool. Love it.

    ladansusan: for someone who forgets my hundreds of gchat conversations, this is perfect @webmedia #techtrends https://www.greplin.com/

    emraguso: “big big things are happening around the personal search”

    stacyannj: Spokeo: Paid service. Looks thru social networks, can find all your usernames with e-mail address used to registe

    carrieCIR: Flipboard. Paper.li. Storify. Wavii. Qwiki. Dynamic, real-time, RSS-generated content aggregator displays.

    emraguso: trend #7: augmented reality (so please groan)

    kimfox: Webb: Re/ Personal search: golden age to be reporter. If you say it sucks to be reporter, you dnt know what you’re doing

    emraguso: trend #8: tablets (2011 is the year of the tablet), more iPods at #ONA10 than at the #apple store

    kimfox: Key Takeaway: Are you geotagging your stories? Aug Reality/Diminshed Reality for reporting and publishing

    cressman: OMG: Image recognition and social networks fueling diminished reality.

    emraguso: diminished reality allows you to smudge something out of a live event in real time, very hard to detect

    nytjim: Webb looks at tablet future: So many models coming out with no definite standard.

    yurivictor: Let’s all agree on a tablet to develop for and push the market in one direction (might be illegal).

    petersmeg: “@mashable should be your daily vitamin” -@webbmedia

    ladansusan: newsrooms: know what tools your audience uses to figure out which to invest in

    cressman: All these different tablets and mobiles coming means APIs and algorithms make sense

    stacyannj: Trend #9: Interactive TV, a la Google TV or WebTV from 10 yrs. ago. Webb’s bribing us w/Starbucks coffee

    meghannCIR: Love info @webbmedia is giving us, but challenge is keeping news informative, factual while using tools

    robbmontgomery: My question for Webb. Should publishers turn off their RSS feeds when they go behind paywall or meter paid content?

    kimfox: Webb final trend: Get ready for tags in the real world (RFID: You scan over a chip, and something happens

    Webb: CNN could benefit from My Generation app — which displays content in sync with TV programming

    emraguso: Contra Costa County is tagging kids with RFID @eastbaypatch

    KevinLoker: Fun part about #ona10 #techtrends session? Faces. Some people seem to have never heard of the coolest ones! Hope it inspires reading

    emraguso: Like it or not, next iteration of mobile phones will have sensor technology

    emraguso: Amy Webb is wearing a prototype sensor that lets you sync your body to your phone #BodyMedia

    drsyb: #ona10 @webbmedia #techtrends Body Media measures your body’s energy and provides data syncs with phones. Consumers love metrics

    12:45 p.m.

    You Invent It, They Fund It 2010: Lunch with Knight News Challenge Winners (#ONA10 #knclunch)

    Jose Zamora, Knight Foundation
    Retha Hill, New Media Innovation Lab
    Amanda Hickman, DocumentCloud
    Eric Gundersen, Development Seed
    Aaron Presnall, Jefferson Institute

    “Interested in finding out how to apply for this year’s $5 million Knight News Challenge? Join Knight Foundation’s Jose Zamora and past winners as they demonstrate the innovations designed to bring news and information to communities in new ways.”

    jczamora: Welcome to #knclunch! #newschallenge winners: @rethahill @amandabee @ericg @Jeffersoninst Projects: bit.ly/K094p

    ElenaTheRican: What Knight News Challenge seeks in grant applications: focus on mobile, business models, authenticity, or community

    jczamora: #newschallenge application tip: Follow our blog to learn more about the contest and for more tips & advice.

    drsyb: #ona10 @rethahill #knclunch Retha talking about SeedSpeak mobile, geo location app to improve community. Phoenix #5 city in US and growing

    digitalamysw: When applying for Knight News Challenge, review the past projects funded — Hill

    ElenaTheRican: Hearing about SeedSpeak, a mobile app to plant suggestion “seeds” in Phoenix where you get an idea or see an unmet need

    drsyb: #ona10 @rethahill #knclunch To secure funding: research, diagrammed how app would work on phone, on desktop, budget, and business plan

    digitalamysw: Hill: Use the open-entry process when applying — to receive key feedback and comments for your project

    ElenaTheRican: Policy discourse is driven by data, says Aaron Presnall.

    ElenaTheRican: In the “republic of ideas,” sharing another’s inspiration doesn’t cost anything

    ElenaTheRican: What do you really want to do, that no one else could finance 1-time only? THAT’s what Knight is looking for.

    digitalamysw: More about TileMill: bit.ly/djJAH0

    digitalamysw: Gundersen: Have your code complete and your project launched — can help as you apply

    dorsey: Would’ve been really useful to hear from KNC judges who selected the winners — and what elevates an applicant

    sacmcdonald: innovation, not invention, is key for Knight News Challenge apps, says @jczamora

    2 p.m.

    News Apps: Showcase and Strategy (#ONA10 #newsapps)

    Katharine Jarmul, USA TODAY
    Matt Waite, St. Petersburg Times
    Richard Pope, ScraperWiki.com
    Aine McGuire, ScraperWiki.com

    “In this rapid-fire session, four speakers show the journalistic and technical highlights from some recent news apps, providing insights into the lessons they’ve learned the hard way so you don’t have to.”

    ethanklapper: Getting a nice demo of scraperwiki.org

    btrpkc: Coder + British + visuals = Most succinct #ona10 presentation yet

    ethanklapper: We’re hearing from the awesome @mattwaite of @PolitiFact. Says “You should always strive for simple.”

    ethanklapper: .@mattwaite: “Transparency is like sex.” Says it can be awkward.

    ReporterAndrew: #newsapps PolitiFact gave left, right hammer with transparency of sources. PolitiFact, not coincidentally, best in biz.

    sgoldenberg: #ona10 #newsapps @mattwaite: “we did not approach it as stories but as structured data”

    ethanklapper: We as an industry are focusing too much on content problems and not enough on structured data problems. — @mattwaite

    ethanklapper: BOOOOOO. Jarmul: “I don’t use a Macintosh.”

    ethanklapper: Jarmul: As journalists, we need to start thinking outside the box. Which is why @hatchjt’s team at @USATODAY was assembled.

    ethanklapper: Wow, Jarmul says this elaborate site (klapp.me/cGGP2t) is both mobile and iPad enabled.

    yurivictor: Bring together different disciplines (journalists, coders, designers) for successful team

    patbrannan2131: @mattwaite made a good point that we often learn more from failing than we do when we get it right.

    annatauzin: There is no computer jesus. — @mattwaite

    ethanklapper: .@mattwaite: “Programming is an act of journalism.” Killer quote of the day. Small applause from otherwise silent

    yurivictor: The secret to programming: Don’t quit.

    lheron: Quote actually from @memespring, not @ainemcguire: When u hear ppl say “my tech guy”, that’s not an equal relationship

    Tips and Tricks for Shooting Video with Your DSLR (#ONA10 #dslr)

    Kurt Lancaster, North Arizona University
    Travis Fox, Travis Fox Films
    Danfung Dennis, Independent filmmaker

    “So you have a DSLR camera. Now what? Learn how to view footage from the field, get good sound, get footage into your computer to edit, and find the gear that’s most useful in the field. The panel will include examples of video journalism, as well as a discussion of how to best use your DSLR for video work.”

    emraguso: danfung: space between documentary films and feature films. now we can tell stories in a cinematic way. it’s a new language

    cressman: Watching the NPR/Frontline piece on the Haitian Tap Tap buses. Beautifully cinematic video shot with Canon

    emraguso: unexpected moment: watching a charming video on snail racing. bejeweled snails!! fascinating stuff. great music too

    emraguso: yep, now the snails are humping. along to some lovely piano music. anyone not in here is missing out

    emraguso: tip: from KEH photo, can buy zeiss lens for $300. better natural feedback from subjects with small camera

    emraguso: danfung: shooting observational footage, audio in camera, 80 hrs of footage. must buy some external mic (rec: ME 66 sennheiser)

    emraguso: PBS will blow you off if you don’t have the right audio. he had 100 hrs of footage, had to sync every night, said travis fox

    mckennaewen: Now we’re getting into the “never ending debate” of #dslr audio issues

    emraguso: danfung said DSLR cameras starting to adapt bc people are starting to pic them up just to shoot video (high intimacy factor)

    emraguso: a monitor can be real important during an interview so you can maintain eye contact, tho it’s a matter of preference

    mckennaewen: #dslr @TravisFox uses a separate audio recorder to shoot his @frontlinepbs documentaries and syncs each night w/ Plural Eyes.

    mrkmully: #ona10 @McKennaEwen #dslr Good to know Danfung Dennis’ amazing footage: vimeo.com/6995256 shot with mod’d glidecam

    3:15 p.m.

    Don’t Call it UGC (#ONA10 #notugc)

    Laura Brunow Minder, Pictory
    Alexis Madrigal, Longshot Magazine
    Sarah Rich, Longshot Magazine
    Robin Sloan, Twitter

    “Professional-level input from a sea of amateurs? Community editorial requires finesse, hard work and a lot of respect for your submitters. Get expert advice on how to encourage high-quality content from a staff of strangers.”

    christopherwink: Constraining prompts for contributions is important, says @robinsloan they need to be crafted

    ckanal: Love this quote from @robinsloan: “Crowdsourcing is a craft.”

    digitalamysw: Excellent points by Sloan: crowdsourcing and citizen journalism are not new — they have existed for centuries. Yes!

    Twheat: Rich + Madrigal discussing lessons from 48Hr magazine. Now @longshotmag

    digitalamysw: Innovative: Longshot Magazine produced in 48 hours by hundreds of creatives from around the world bit.ly/9WrNux

    Twheat: Sloan asks if community editorial is harder than tradtional? …and it goes largely unanswered.

    kimbui: Prompt design and “universal particulars” matter in getting the content you want

    lavrusik: Good prompts for community editorial content have “universal particulars” says @robinsloan. Specific but relate-able

    chrisboutet: .@LBM’s example of great prompt for user contribution: “The one who got away: Stories of lost love.” Relatable and evocative.

    jrstahl: Best #ona10 q so far: “what would our interaction actually be like” — thx for sharing the practical stuff. that’s what we need!

    chrisboutet: Is community editorial easier, or harder than “real” content? @LBM: It’s hard, but worth it. Content is always surprisin

    Twheat: Madrigal: 48mag got more than 1K fiction submissions in part because they weren’t specific enough in prompt

    chrisboutet: Pictory’s @LBM has a Django custom-built CMS (bit.ly/2wzniy), uses Google Docs for all her editing.

    kimfox: “Behinsd every breakthrough project these days is a shared Google spreadsheet’

    kimfox: @pictory: Did you pay contributors? 1/4 $ to go back to mag prod, 1/4 to all contribs, 1/4 best 3 submitter, 1/4 crazy stunt

    terabithia4: Money is not the only motivator — so is exposure, bragging rights.

    fcoel: Really appreciating the CoveritLive bit.ly/dpQPZP for #ona10 #notugc when my english listening comprehension fails

    kimfox: @longshot A: Ppl undervalue the Community aspect. Mkng those connection between ppl is of value (reason ppl will contribute)

    terabithia4: Don’t assume your readers will be the ones who produce the content = “Joe Francis theory” of content submission.

    kimbui: Readers are not always your producers. True, but that only applies to niche or national pubs. Community news is diff…?

    terabithia4: One issue: How often do you go to the community?

    asoglin: More submissions isn’t better. Better submissions is better.

    kimfox: (Brilliant) #notugc: Go on a meme safary. Go on the web, see what ppl are already doing. Incorporate into your edito

    kimfox: A: @longshot — all marketing occurred on #twitter. All our traffic from there or email list

    lheron: RT @suncorpguy: “Meme safaris” sounds so much classier than stealing somebody else’s great ideas ;-)

    kimfox: Incentive for submission at Atlantic: Ppl know their contributions are going to be exposed to a very specific community

    kimfox: Miner: We ask ppl who don’t get into the print ed of the mag, to post their stuff and send us their links and we’ll promote

    tiffinit: Submission prompts by @Pictory & @LongshotMag remind me of @thesunmagazine’s Readers Write section

    Twheat: Madrigal references 50 Posts About Cyborgs — a user submitted science fiction project: 50cyborgs.tumblr.com/

    kimfox: You have to have a level of comfort when crowdsourcing content, with content not made for you

    chrisboutet: Pictory’s @LBM: The best community submissions is often that which wasn’t made specifically for you, but are still relevant.

    Twheat: Miner: With any product — the level of design speaks to the overall quality.

    zseward: Did @robinsloan just coin “meme safari”? Definition, I think: scoping the web for resonant ideas. Love it.

    emilyingram: Final slide in #notugc: finesse, hard work, respect.

    sacmcdonald: Don’t call it ugc, call it crowdsourcing or just plain content.

    The Onion: Explaining Over 250 Years of News Dominance (#ONA10 #onion)

    Marc Lieberman, The Onion
    Baratunde Thurston, The Onion

    “From the invention of advertorial content to the development of television news, find out how America’s Finest News Source has managed to stay ahead of the competition for the past several hundred years and continues to lead the way with over 4 million social media connections and top ranking mobile applications.”

    emraguso: “by a show of applause, who here does NOT know about the onion?”

    emraguso: “World’s largest metaphor hits iceberg” #loveit

    emraguso: @baratunde said he’s “every black man” in onion photos

    annatauzin: Sometimes all you need is a photo and a headline, says @baratunde

    ladansusan: “Huffington post launches new print edition featuring articles torn out of other papers” haha, funny

    emraguso: hearing about the onion news network, one of its biggest investments, reaches 500,000 US prison cells @baratunde

    notblue: The #Onion uses a state-of-the-art wormhole satellite to bring news from the future.

    emraguso: “We’re here in part to share our take on the news industry” #shouldbegood @baratunde

    lisalisle: #onion: Majority of newspapers now purchased by kidnappers to prove date.

    emraguso: Video: Let’s look at the redesign to target the Globe’s “last three readers” @baratunde

    ladansusan: @washingtonpost now delivers on pancakes with a side of bacon

    emraguso: Now we’re serious: Went online in 1996. And 7m uniques a month @baratunde

    emraguso: And they have 2.5m comments a month — they built it themselves #gettingtechnical @baratunde

    emraguso: Four servers, one database; CDN-based, only three developers #wow @baratunde

    dorsey: Difficult to tell when The Onion’s Baratunde shifts from parody to “actual facts.” #satiresideeffect

    jsabbah: Theonion.com = Django based homegrown CMS (online since 1996)

    emraguso: “very lean, very efficient” and we reach a large number of people. no one laughing now @baratunde

    jsabbah: The Onion has 2.4 million follows on Twitter and 1.3 million Facebook fans.

    emraguso: Says Cornell U study, onion has 4th most influential #twitter feed (after @mashable, CNN, @big_picture) @baratunde

    emraguso: Real-time coverage: A little bit new for us. When it comes to major events, #twitter is great for us @baratunde

    jsabbah: Onion social media uses = content/viral distribution, breaking news, real-time coverage, participation and nation building.

    emraguso: apple rejected the app for a game to shoot people in the face, but they built #facebook page #ohwell @baratunde

    ladansusan: The Onion is the 4th most influential news account on Twitter

    emraguso: 1m downloads on Android and iPhone @baratunde

    notblue: “Apps are like children.” You have to feed them, clothe them, take care of them. Makes sense.

    emraguso: Next platforms will include: Tablets, @GoogleTV, @Foursquare, @IFC & @ComedyCentral @baratunde

    emraguso: Gonna be a launch spotlight partner on @GoogleTV @baratunde

    emraguso: Show launching on @IFC in Jan. taking Web video and forcing it into people’s homes (w/ more commercials) @baratunde

    annatauzin: Final slide of the #onion presentation. :) #ona10 twitpic.com/32bm7q

    heidide: Thurston: “Execute ideas, not people.”

    ladansusan: “how many lawyers do you have on staff.”

    sacmcdonald: Only one #onion writer knows ap style.

    taliawhyte: Marc Lieberman said that when the #onion won the Peabody Award, half the staff didn’t know what the award was

    It’s people! Meet Soylent, the crowdsourced copy editor

    The phrase “on-demand human computation” has a sinister tinge to it, if only because the idea of sucking the brain power out of a group of people is generally frowned upon. And yet, if you call it “crowdsourcing” everything sounds so much friendlier!

    But calling Soylent “crowdsourced copy-editing” isn’t quite fair, since the system performs the type of jobs that are somewhere in the gray area between man and machine. More than a spell check, not quite the nightside copy editor versed in AP style, Soylent really is on-demand computation. It’s what all word processors need, the “Can you take a look at this?” button with a small workforce of people at your disposal.

    Soylent is an add-in for Microsoft Word that uses Mechanical Turk as a distributed copy-editing system to perform tasks like proofreading and text-shortening, as well as a type of specialized edits its developers call “The Human Macro.” Currently in closed beta, Soylent was created by compsci students at MIT, Berkeley, and University of Michigan.

    For those unfamiliar, Mechanical Turk is an Amazon service that makes it easier for small tasks (and the money to pay for them) to be distributed among a group of humans called Turkers. While savvy writers could already use MTurk to edit their work, the team at Soylent believes their system can produce better and more efficient results than would a writer working alone.

    “The idea of Soylent is, what if we could embed human knowledge in the word processor?” MIT’s Michael Bernstein, the lead researcher on Soylent, told me.

    That sounds technical, but as Bernstein explains, we all call on friends for help when writing. Research paper, essay, email, story, or blog post — most people rely on a second pair of eyeballs for help at least some of the time. And one thing Mechanical Turk has to offer is a lot of eyeballs.

    Soylent’s three current features are called Shortn, Crowdproof, and the Human Macro:

    Shortn: Ever write 1,700 words and blow right past your 1,200 word count? Shortn lets writers submit passages of text to MTurk for trimming. They can determine how much they want to cut with a handy slider tool.

    Crowdproof: A superpowered, sophisticated spell, grammar and style check that provides suggestions as well as explanations why your choices are wrong.

    The Human Macro: For more complicated changes — something like “change all verbs to past tense” — the Human Macro is, as Bernstein says, programming-as-craigslist-ad. The writer describes the changes she wants (capitalization of proper names, altering verb tense, annotating references with Creative Commons photos) in a request form, which humans then act on.

    Bernstein argues that Soylent’s cold, detached eye is just what some writing needs. “It’s really hard to kill your own babies in your writing,” Bernstein said. “To be honest, another motivation for me is that it’s very time consuming to go and snip words and cut things from paragraphs an hour before deadline.”

    But to writers already nervous about those babies being disappeared on the copy desk, handing over their copy to the faceless masses might not sound like a solution. In their research, Bernstein and his colleagues identified “lazy” and “overeager” individual Turkers, with the lazy ones doing the minimal amount of work and the overeager making wholesale changes. Bernstein said the distributed editing process behind Soylent eliminates this problem because no one Turker is working with whole passages of a document; the work is split among many.

    Some in news circles are already experimenting with Mechanical Turk; ProPublica used it to identify companies getting stimulus dollars for the Recovery Tracker project. (Here at the Lab, we use it for the long transcripts we sometimes run of video or audio interviews.) MTurk could be used for any number of tasks that call for on-demand labor. But what makes Soylent different from using MTurk directly is a programming pattern Bernstein and his colleagues created called Find-Fix-Verify, which disseminates tasks across a large group of workers. The only thing required of writers is an Amazon account to pay Turkers; Soylent sets the payment rates.

    Instead of one Turker reading over an entire page or paragraph, Soylent asks a group of workers to find areas that need fixing and make corrections. Those fixes are then filtered by other Turkers for inaccuracies, which produces a set of recommendations or an edited graph to a writer. Depending on the job and the document, it usually took Soylent around 40 minutes to complete a task.

    To news traditionalists, Soylent may sound like the latest turn toward outsourcing in journalism that has sent copy editing jobs to places in India. It could also be akin to the automated journalism being tested by some companies or the Huffington Post’s real-time headline testing. And some day it may be. But Soylent is far from ready for the mainstream, thanks to the processing time and payment methods. Bernstein says they’re working towards having real-time edits and managing payment through Soylent, as well adapting the program to work on photo editing. Instead of outsourcing, think of Soylent as microsourcing.

    And about that name: It comes from exactly what you’re thinking. Bernstein said they were looking for something familiar but also true to the idea of what they created. Soylent is made of people. It is indeed, people.

    “The original name was Homunculus,” Bernstein said. “It didn’t have the same ring to it.”

    Felix Salmon takes a blogging fellowship at CJR, has no problem annoying funder, Pete Peterson

    Felix Salmon, who blogs on economics for Reuters, is heading to Columbia Journalism Review — sort of. Salmon has signed on to a part-time fellowship covering, as CJR puts it, “the media’s handling of the federal budget, unemployment, income disparities, the national debt, entitlement programs, taxes, and the other economic policy questions.” The fellowship is sponsored by the Peter G. Peterson Foundation. Peterson is a former Nixon commerce secretary and fiscal conservative whose foundation takes a strong stance on the need to cut government spending. Peterson also funds The Fiscal Times, an online news outlet that covers much the same turf, and whose partnership with The Washington Post led to criticism from some corners, including our Jim Barnett.

    We don’t wade into ethics-in-media-criticism debates much here at the Lab, but in this case we thought it might be worth a call to Salmon about the arrangement. As foundations — some of them with pet issues or agendas — emerge as major backers of the news we consume, what’s a healthy distance between the hand signing the check and the one taking it ensured? Salmon happily told me he isn’t worried about his work being unduly influenced: “Just as I have no fear of annoying other journalists, I have no fear of annoying Pete Peterson.”

    I also spoke with Salmon about how the arrangement will work day-to-day. Salmon’s CJR posts will also appear on his blog at Reuters, so his regular readers will see all of the content and CJR readers who don’t follow his work will get a taste. The gig is only for a few months, as Salmon is finishing out the fellowship for Holly Yeager who recently jumped to the Washington Post (and is also a friend and former colleague of mine). The fellowship might renew in January. It’ll be interesting to watch Salmon work with CJR’s Dean Starkman, since Salmon has criticized him before on his blog. (Like here, last month: “Dean has a very old-fashioned view of what journalism is and should be…in fact Dean’s attitude is extremely elitist…But Dean doesn’t see it…”)

    Here’s a lightly edited transcript of my conversation with Salmon:

    LKM: Why did you take the gig at CJR? What do you hope to write about there?

    FS: Well, I think it’s exactly what it says on the tin. Macro and fiscal policy, or rather the meta stuff — I’m going to be blogging about the press coverage of macro and fiscal policy.

    LKM: How is that different from what you’re doing now on your Reuters blog?

    FS: It will all appear on the Reuters blog. It’ll basically be cross-posted on the Reuters blog and CJR. The Reuters blog will get all the magic CJR fairy dust, insofar as there is any. So, there is no real difference. There is a bit of a narrower focus, and this will basically force me to do more of what I was doing when I first started out on my first full-time blogging gig in September 2006, sort of concentrating more on economics and less on — well, not less on, but it’ll help to force me to write more about economic and fiscal matters. It’s been something I’ve been wanting to do for a while, but I just you know, let fall through the cracks.

    LKM: How was negotiating this between Reuters, your corporate boss, and CJR, this nonprofit? Was there any tension between the two organizations?

    FS: I was not party to any tension there. Basically, this is a win-win for both. This is good for the blog because it means I get to benefit from Dean Starkman’s expertise and other people at CJR who will sort of help improve my media criticism. And it means that my stuff gets a certain amount of ratification by them and it means I get read by a certain number of people who wouldn’t read me otherwise. So that’s all good for Reuters and it’s obviously good for CJR too. I think one of the things they find difficult is finding people who are willing to be rude about fellow journalists, when I’ve never had much of a problem on that front.

    LKM: Is Deak Starkman going to edit your stuff? In terms of it being a “blog,” how is it going to work — will you file and he’ll give you edits?

    FS: I think it’s going to be more sort of a high-level conceptual editor position. Not disimilar to what I have with Jim Ledbetter here at Reuters. This isn’t going to be, “he sort of line-edits every piece before it goes out.” The details are a little bit TBD right now — I don’t even have my Moveable Type login yet or whatever it is they have. I’m sure I’ll simply be able to post these things. But at the same time, I’m equally sure I’ll be in contact with Dean and he’ll be giving me ideas and we’ll be talking about what I’ve been writing and that kind of thing.

    LKM: How much do you think we’ll see of you on CJR’s site?

    FS: That’s a really good question. I honestly don’t know the answer to that. It largely depends on how much various people send me stuff and engage with this whole new emphasis on an old beat. If I get a lot of emails from people, “look at this, isn’t this wonderful, isn’t this terrible” — from Dean, from readers, from anyone, then I might tend to be doing this quite a lot. Yes, please. If there’s coverage that merits me writing about it, either pro or con, send it to me. Send me an at-reply [on Twitter] or email it to me.

    LKM: One thing we’re curious here about at the Lab is the fact that it’s a Pete Peterson fellowship. Is there a certain take that you’re expected to have?

    FS: Thank you for asking that. The answer is, of course, no. There isn’t. Pete Peterson is well-known for his views on fiscal policies in particular. One of the reasons he set up this fellowship is because he wants people to really pay attention to what people are writing about fiscal policy. But this does not mean in any way that I am an austerean. There was no ideological litmus test here. No one at CJR asked me about fiscal policy at an ideological level. And although I’m absolutely going to be including my own opinions in these blog posts, I think most of it is going to be more my opinion of how these things are going to be how these things are reported — rather than in terms of what should be done about revamping Social Security, say, or something like that. Just as I have no fear of annoying other journalists, I have no fear of annoying Pete Peterson.

    LKM: I am sure a lot of places would be happy to syndicate your work. What you sold you on this?

    FS: The syndication question is an interesting one. There’s obviously some kind of value to what I do and Reuters is interested in syndicating my work generally. I think one of the reasons its not a problem from a business perspective is that it’s a very narrow subset of what I do. This isn’t sort of a full-rights syndication deal. It’s not like someone who would want to like to syndicate my stuff and say, look, CJR get’s all the stuff for free — it’s not even free — but, anyway. The main upside is that this isn’t a one-way thing where CJR gets content from me and I get nothing in return. I’m getting drawn into that little group there. I’m hoping that a little bit of editorial feedback and ideas for stories are going to come and it’s going to improve my blogging. Now, if I get syndicated to some random site that just copies and pastes what I do, that doesn’t really improve what I do in that sense. This, with any luck, if all goes according to plan, really will.

    It’s election night: Here’s what some news orgs (old & new) have planned

    It’s election day in the United States, and with election day comes election day coverage. With more media players than ever aiming for their own slice of the audience, here are a few highlights of what they’ve got planned to help you sort through the abundance:

    The Washington Post is now the first news organization to purchase a “promoted trend” on Twitter, sponsoring the term #Election. The “promoted trend” will appear at the top of the list of current trends on Twitter with a yellow label clearly marking it as “promoted.” In addition, anyone who does a search for the hashtag will find a tweet from the Post attached to the top of the stream. This is an intriguing and aggressive move for a news organization and it’ll certainly be interesting to see if they can take advantage of the increased election conversation on Twitter to drive traffic.

    Twitter is also encouraging its users to report their experience at the polls by using the hashtag #votereport or #NYCvotes for those in New York City. NYC had a lot of trouble in September with the new voting system they unveiled for the primary election. Twitter is pulling together all of this information at TwitterVoteReport.com.

    In addition to using Twitter the news startup TBD.com is encouraging its users to help map voting problems by using a piece of software called Crowdmap, as well as through email or submitting a tip directly to their website.

    Increasingly social networking sites are creating ways for users to make the act of voting a social activity. Foursquare is offering up an “I Voted” badge for those who check in at their polling place or “shout” that they voted. Foursquare is then visualizing the data in order to “encourage civic participation, increase transparency in the voting process and develop a replicable system for the 2012 Presidential Election.” Twitter is encouraging its users to use the hashtag #ivoted to remind their peers to vote.

    Facebook is joining in on the fun as well, reminding users 18 and older to vote today by posting a note in their news feeds and offering a polling place locator.

    As usual, The New York Times is going big: Its election maps and charts are elegant, intuitive, and work on the iPad. The Times has also created a neat visualization for exploring election traffic on Twitter. The addition of Nate Silver and his blog FiveThirtyEight to the Times’ politics coverage is sure to be an additional draw to those interested in making sense of all the polling data. Talking Points Memo also has an excellent election results app that’s also not dependent on Flash. This is fitting given that the number of TPM readers on mobile devices is growing.

    The Los Angeles Times has an intriguing news application that lets you explore the campaign contributions affiliated with Proposition 19, an initiative in California that would legalize possession and cultivation of marijuana. The app lets you explore the over $4 million in donations and figure out where it all came from.

    The Huffington Post is trying to make the midterms even more fun with a “Predict the News” challenge where users can make predictions race by race and then earn points for those they get correct. You can of course challenge your friends through Facebook and Twitter and compare results.

    In addition to their homepage, The Wall Street Journal is offering six hours of live video coverage on election night starting at 8 p.m. EST. The coverage will include “real-time news and analysis, live reports from key race locations, interactive maps, and features” and integrate with their iPad app.

    And as always there are a wealth of options for election night viewers, especially with many big cable channels and networks supplementing their broadcast coverage with online streaming.

    What else is out there? If your news organization has something exciting planned for tonight, let us know about it in the comments.

    Photo by John C. Abell used under a Creative Commons license.

    ONA10 Rewind: Recapping Friday’s sessions through the lens of Twitter

    It’s never easy to figure out what panel to attend at large conferences like the Online News Association’s confab in Washington last weekend. Programming has to be purposefully vague, enticing as well as diverse — and when it’s all said and done there’s always a few sessions you wish you had time to attend. (Not to mention the many folks who would have liked to attend, only to see the conference sell out quickly.)

    But thanks to Twitter, not to mention livebloggers and streaming video, the panel experience can be recaptured and even expanded. For the second year in a row, we at the Lab thought it would be good to highlight the discussions, both from the front of the room and the audience. What follows is a tweet-by-tweet, panel-by-panel recreation of this year’s ONA, based on the online voices of those in the room.

    Make sure to check out Friday’s schedule for links to presentations from the panels. We’ll recap Saturday’s panels tomorrow.

    9 a.m.

    Keynote: Starting from Scratch — TBD.com (#ONA10 #TBD)

    Jim Brady, Erik Wemple, Mandy Jenkins, Steve Buttry, TBD
    Moderator: Laura McGann, Nieman Journalism Lab

    meg_e_martin: @jimbradysp @ #ona10 panel re: #tbd: “Our strategy was to build a regional site with local elements”

    meg_e_martin: @jimbradysp re: local strategy/advertising/etc. “There’s no silver bullet, just shrapnel.” Amen, friend

    emraguso: editorial vision for #tbd, 12 reporters on staff cover 5.3m people. editorial vision is “smoke and mirrors”

    meg_e_martin: #ericwemple: “We want to be a place where, if you hear a siren, you go to #tbd and you find out what’s wrong.”

    caitlindewey: #tbd panelists sparring: “if you’re running a website that doesn’t have something terrible on it, you’re not trying hard enough.

    MiamiTheater: If you run a website where you don’t have something terrible you have #fail. Need to keep experimenting

    meg_e_martin: #tbd social media prod.: “I want to make sure that we’re out there, talking to them, all the time.” Replies to every Q and critique.

    emraguso: the heart of all this, still have to hire the best journalists you can. it’s not all abt gadgets, says #TBD #ona10

    acarvin: Jim Brady: Twitter is the police scanner of the 21st century. There are always new stories breaking there.

    emraguso: #TBD says things go thru a double filter and we don’t put up anything unconfirmed. wemple says lots of times officials get it wrong

    meg_e_martin: @mjenkins: You have to treat #socialmedia like a tipline, not a source. Obvious, but: Check your sources

    emraguso: why shld readers go to #tbd, not #patch #wapo? #TBD aggregates those other news media in town and has lots of blogs #ona10

    10:15 a.m.

    No Comment: Rethinking Online Commenting (#ONA10 #nocomment)

    Alicia Shepard, NPR
    Andrew Noyes, Facebook
    Adam Clark Estes, Huffington Post

    “With so much negativity and spam in comment sections, how are newsrooms tweaking their engagement policies? Should people be made to give their real names? Should discussions be moderated? How do we elevate the discussion without stifling it? What are we gaining with comment sections, Facebook and other platforms? Led by NPR’s ombudsman, this lively debate will help you navigate these tectonic shifts in the conversation around news.”

    ianhillmedia: Good comments start with good content, followed by a clear TOS and active moderation.

    JeremyLittau: Why are we so obsessed with moderating negative comments? Rather spend energy working for better comments

    emraguso: how do we find editorial value in the comments? what are we hoping to get from the interaction? says #BBC

    lheron: Here’s the obit sparked by a nasty comment that the St. Petersburg Times ran: bit.ly/9g12yA

    assignmentdesk1: Problem with #nocomment panel is lack of solutions or ideas about how to handle web comments for news sites.

    emraguso: #ona10 #nocomment failing a third-party solution, how do you get reporters to engage in comments? asks st. pete times

    kimfox: Chilling effect on sources seems to be something we are all worried about at #nocomment #ona10 session

    JeremyLittau: One takeaway of this session is it’s hard to engage a community if you distrust them at outset.

    meg_e_martin: via #huffpo: Reward constructive commenters/frequent posters with badges. (a la vita.mn karma points, @mthomps!) #ona10 #nocomment

    emraguso: rick times from charlotte observer: what do you think of crowdsourcing to get rid of the trolls?

    bydanielvictor: @acarvin: We shouldn’t see commenters as “potentially evil people.” Love it.

    emraguso: from shepard: #huffpost launched in april — awards badges to commenters who post frequently and moderate comments

    chrisboutet: NPR’s @acarvin: By being part of the conversation, we can elevate the conversation. Mediation works better than moderation

    emraguso: @acarvin we need to figure out ways of shifting away from siege mentality abt how to deal with comments

    bydanielvictor: NPR’s @acarvin: We need to reward the 99% of online community members who behave. Great point..let’s give them incentive.

    emraguso: tom mallory of san diego union tribute: a lot of us set up anonymous comments before: how do we close the barn door?

    patbrannan2131: Following the 90-9-1 principle only 1 percent of a site’s total audience actually comments.

    emraguso: @acarvin countless NPR reporters use things in comments to push reporting deeper

    chrisboutet: @anoyes “Here’s the problem with Facebook’s ‘real-name’ comment culture: People lie.” Doesn’t stop trolls dead.

    chrisboutet: Facebook’s @anoyes points out U.S. Army’s FB comment policy as an excellent model for all: on.fb.me/9xpVOR

    jrstahl: We remind of our FB comments policy when people start to veer towards violating 1) respect 2) family-friendly 3) on topic

    emraguso: 3.5m comments for #huffpo is “small potatoes” compared to what facebook gets says noyes

    emraguso: Noyes: our big picture mission to make world more connected. comments are a huge part of that. real name culture is vital

    notblue: Most comments are negative, attacking, cruel, “tone hijacks the conversation.” Knew a journ who called comments a cesspool

    emraguso: “Real name culture” is important to create place where people are free to speak their minds more respectfully

    JeremyLittau: Noyes: Real-name culture is backbone to comment system on Facebook.

    meghannCIR: @NPR ombudsman says she often finds comments cruel. She asked staff if they needed comments on site.

    emraguso: Shepard said NPR is having a rough time trying to keep up with comments — hired an outside moderation

    kimfox: Sheaprd: Huffington Post gets 3.5 MM comments per month

    emraguso: Alicia Shepard #NPR said 1% are online dominators, scare people away from wanting to comment

    JeremyLittau: Shepard: Tension in online comments is between diatribe and dialogue.

    emraguso: 99-1 principal — participation inequality for online — 90% are lurkers, 9% editors, 1% creators

    dbronx: Shephard: Diatribe v. dialogue — guess which is winning?

    Content Sharing Through API’s (#ONA10 #apis)

    Daniel Jacobson, NPR
    Delyn Simons, Mashery
    Daniel Choi

    “More and more newsrooms are opening their vaults and sharing their content. What can you do with other organizations’ content? Should your newsroom be thinking about creating its own APIs, too? Experts explore the operations, business models and more.”

    dskok: Having a NYTimes open API provides unintended benefits that drive traffic and U/X. Simons

    jrue: News organizations can use APIs to track who’s using their content much better than RSS. Many are delivering RSS over an AP

    tmcenroe: USA Today considering feeding RSS through API, which then would allow tracking, metrics

    dskok: It seems API’s are crucial for internal dev and future platform growth. Sharing those keys publicly is just a nice addition

    cyhung: good API = 1, good documentation 2, developer support 3, terms of use for your API that are generous according to Choi

    DanaChinn: APIs allow “tremendous speed to mkt” for local-social-mobile but do trad media orgs have the mindset?

    sarahmorayati: #APIs are another way to make news organizations flexible; example: CNN’s use of Outside.in gives it an instant local presence

    adamostrow: NPR has doubled page views in 12 months (as measured across platforms — iPhone, android, iPad, etc)

    tmcenroe: NPR mobile apps drive almost half of all pageviews (nearly 40 mil/month), made poss by API developemn

    richgor: Jacobson: real value of API at NPR was to accelerate internal development, partnerships — not help ind’t developers

    dskok: Having a NYTimes open API provides unintended benefits that drive traffic and U/X. Simon

    The New Investigative Journalism Ecosystem (#ONA10 #ecosystem)

    Charles Lewis, Investigative Reporting Workshop
    Lorie Hearn, Watchdog Institute
    Kevin Davis, Investigative News Network
    Raney Aronson-Rath, Frontline

    “The number of global nonprofit reporting organizations has exploded — from three in 1990 to more than 30 today. Most have been created in the past three years. Panelists share which organizations are collaborating, which projects draw eyeballs and where this phenomenon is heading.”

    RobinJP: Repeated theme at #ecosystem and #proam sessions: need to learn more about financial sustainability.

    tgdavidson: Jay: Mtg crisis story was there to be spotted/collected LONG before it broke. “That’s where the real excitement lies.”

    SuziSteffen: @jayrosen_nyu asks, “When will we start moving the needle on distributed reporting?”

    jmestepa: Nonprofits are in competitive environment. Need to build trust for collaboration.

    tgdavidson: Raney: Despite initial challenges, collab brought far more rptg to stories like Law & Disorder

    tgdavidson: Davis: Among next steps for INN: Marketing and PR. Commercial syndication deals now, but ultimately want public support

    jmestepa: Investigative News Network focuses on sustainability, training, back office resources, tech support, collaboration

    tgdavidson: Davis: “What most of our members were doing was trapezee w/o a net. Very exciting, and very dangerous.”

    digitalamysw: Investigative News Network’s membership now stands at 51 with 10 applications in process

    tgdavidson: Lewis: What’s the effect of pub’ing some information earlier? His note — it builds audience. Raney: Yup.

    Raney: “Law & Disorder” proj was 1st effort where used web to publish ongoing reporting, not svg all for film.

    jmestepa: Lorie Hearn of Watchdog Institute: Nonprofits think they can just get grants and give content away. That’s the proble

    jmestepa: Only half of nonprofit journalism organizations have ethics policies posted on their websites

    tgdavidson: In aggregate, those orgs has op budgets of $80MM / yr.

    digitalamysw: Ecosystem report: 23 out of 60 nonprofit news orgs are run by women

    tgdavidson: 60 non-profit journo orgs with 600+ rptrs have risen from the ashes. But: Only 13 fully disclose their financial backers

    wcochran: Charles Lewis: two-thirds of nonprofit news employees come from legacy medi

    digitalamysw: New journalism ecosystem report — 60 nonprofit orgs comprise the ecosystem #ecosystem #ona10 bit.ly/aXbiwW

    11:30 a.m.

    DocumentCloud’s First Year (#ONA10 #dcloud)

    Aron Pilhofer, The New York Times
    Brian Boyer, Chicago Tribune
    Jeremy Ashkenas, DocumentCloud

    “DocumentCloud.org has impacted news stories big and small by making primary source materials easier to scour, annotate and share. A look at how the open-source project is solving journalistic and technological hurdles.”

    chandlereclay: #ona10 #ona observer #dcloud wouldn’t let wikileaks in. Tries to keep the community of users focused and narrowed to newsroom docs

    4GJournalist: #ona10 #dcloud will be able to tag private annotations eventually as tool for reporters working on large document piles

    bydanielvictor: They want to make documents able to be publicly annotated as a crowdsourcing tool. Yes, please

    jendorroh: When it comes to sharing its code, the mantra of @DocumentCloud is “release early and often.”

    richgor: Phase2 Technologies about to release @DocumentCloud publishing module for Drupal.

    ethanklapper: Ashkenas says you should always redact the source PDF — NOT in DcoumentCloud

    chandlereclay: #ona10 #onaobserver #dcloud Document cloud is funny. Uncovered the blacked-out text in Blagojevich docs. Awesome

    bydanielvictor: An expert on ballot design annotated image of a NY ballot for problem spots. No better way to tell that story.

    chrisboutet: Document Cloud adds journalistic layer to open online documentation. Allows annotations. Makes docs searchable, collaborative

    ethanklapper: @pilhofer: The tools reporters have used to do document-based reporting haven’t changed in forever

    Forging Pro-Am Partnerships (#ONA10 #proam)

    Joe Bergantino, New England Center for Investigative Reporting
    Rich Jones, New York University, Arthur L. Carter Journalism Initiative
    Josh Meyer, National Security Journalism Initiative, Medill School of Journalism

    With newsrooms cutting staff and journalism schools booming, it was bound to happen — the news industry is collaborating with academe for content in brave new ways. The panel explores how the partnerships work and whether the model applies to your newsroom.

    UOSOJC: A: Coach them, help them, throw them out of the nest and see how they do.

    akrewson: Q. followup: How are you reaching audience beyond traditional media? A. Bergantino: Using social media, planning focus groups.

    UOSOJC: Q: is it fair to send students out into hostile interview situations & how do you get folks to take the students seriously?

    emraguso: Medill’s Josh Meyer says he’s “not at liberty to say” who their media partners are right now

    akrewson: Meyer: “You’re standing on the shoulders of traditional journalism.”

    lkelley10: Possible revenue streams to sustain pro-am partnerships: paid content, custom research, training

    akrewson: Bergantino: Almost 60 academic centers around the country, an explosion. If all go to same foundations for $ … not enough.

    emraguso: Bergatino: You can prove how valuable you are in the setting you’re in. You draw in students with investigative reporting.

    akrewson: @WillMedia I’m curious about the “am” portion that can’t afford university tuition. Haven’t seen that addressed yet.

    emraguso: it’s not really abt who publishes it first, it’s a force multiplier

    Twheat: Jones: Shooting for %50 of @nytlev content from community. Developing journalism workshops

    akrewson: Q: Why do you need pro media partners if you don’t need printing press? A. from Josh Meyer: Build community and audience

    akrewson: Jones: No money has exchanged hands between @nytlev and @NYT

    akrewson: Jones: Newsroom has developed a Wordpress plugin for assigning stories at @nytlev

    emraguso: Local East Village: no money has changed hands between NYU and NYTimes

    emraguso: Local East Village: looking at how we engage the community in posts, tips, comments

    emraguso: Local East Village: we measure success by the success of our students. training students in multimedia

    daileyl: Pro-am journalism partnerships: “This is a movement, this is a revolution” — Joe Bergantino

    JeremyLittau: So far it seems like workload, logistics for #proam investigative journalism is made for bigger j-schools, not programs our size

    emraguso: Local East Village: serves 70k people, partners with @nytimes for content, based out of NYU

    emraguso: New England Ctr for Investigative Reporting: Focusing on training as a revenue generator. Esp. high school students

    daileyl: Josh Meyer makes the point pro-am partnerships are not new. Many J-schools provide D.C. coverage bureaus, for example

    emraguso: josh meyer: walls are crumbling between legacy media and new media, and that’s a good thing

    From Earthquakes to Coups: Tools for Crisis Reporting (#ONA10 #crisis)

    Solana Larsen, Global Voices Online
    Mark Frohardt, Internews
    Robert Soden, Development Seed
    Robert Baker, Konpa Group (Ushahidi Haiti)

    “Citizen, niche and traditional media are using social media and other tools to collaborate on covering international conflicts and disasters. This has made reporting from global hot spots more effective than ever. Learn what these panelists from around the world find work best.”

    dskok: Engage with first responders before the crisis hits. Explain how your information will help their response

    lheron: New version of @Ushahidi will be integrated w/ Facebook, YouTube. Coming out in next 2 months

    andrewjpolk: While Ushahidi Haiti took a team of 170 to produce info, developers are working on automating and expanding their services

    lheron: Baker of @Ushahidi: Accountability & storytelling are major pushes. Dots on a map not good enough anymore

    digitalamysw: Universities 4 Ushahidi launches in June 2011 DC bit.ly/cMsAuH

    andrewjpolk: Ushahidi is releasing several new programs/platforms, such as SwiftRiver, Ushahidi 2.0 and others, look at apps.ushahidi.com

    lheron: In Haiti, critical info “I’m trapped, need help” was getting routed to Coast Guard before going to Ushahidi map

    internews: Frohardt: in Kenya, we’re piloting @ushahidi platform in a non-crisis situation= local media building skills & sources

    lheron: Mark Frohardt of @internews: Haiti earthquake had unprecedented use of new tech. But crisis not best moment to intro meg_e_martin: Frohardt: “Double info jeopardy” exists in #crisis situ: Dramatic incr. in need for info paired w/dramatic decrease in supply of info

    publicinsight: @GlobalVoices asks journos to diversify sources abroad…so it’s not just aid workers and journalists painting the #crisis picture.

    meg_e_martin: @solanasaurus: Journos’ challenge in a #crisis: Find a way to engage with ppl in the forums where they already exist and communicate

    internews: Larsen: local blogs can provide a diversity of opinion on the ground for MSM

    digitalamysw: Solana Larsen at Global Voices Online — helps reporters connect and collaborate during crisis coverage

    Placecaster: Wow. @openstreetmap blows @GoogleMaps out of the water in places like Kinshasa and Mogadishu. Important for #crisis news and relief

    digitalamysw: Soden: power of openstreetmap is its functionality that goes beyond the features of Google maps

    12:45 p.m.

    Keynote: A Conversation with Vivian Schiller of NPR and Tim Armstrong of AOL (#ONA10 #key)

    Moderator: Kara Swisher, All Things Digital

    richgor: Armstrong: If you think Patch is evil, ask yourself whether the sites in your community really meet your local info needs

    kimfox: Armstrong to editors: ‘Cover straight up the middle, dnt go too far left or right. The country has enough of that at the moment’

    emraguso: Armstrong: It’s highly likely where we will do more partnerships with local blogs (?) and #Patch

    kimfox: LOL: Armstrong: ‘Press on press, you guys write more about each other then anything I’ve ever seen’

    kimfox: Armstrong: ‘Our business plan is we’re going to go with whatever works’

    tgdavidson: Armstrong: unifying strategy at aol: did we give consumer a magical experience? Did we curate it well?

    emraguso: Armstrong: We’re laser focused on the consumer experience at Patch. Haven’t heard anything abt a pay wall

    tgdavidson: Armstrong: Avg Patch hires has 6 yrs experience, 75 pct paid as much or more than they used to make.

    rickhirsch: Q to Armstrong: Is Patch evil. Armstrong: Complete 3-leg stool of what is evil.

    sgoldenberg: #ona10 #key AOLs Tim Armstrong: “Brands are powerful” from niche markets to tv devices

    tgdavidson: Irony alert: Schiller talking abt soc media as a powerful tool, and NPR ombud trashing comments 2 hrs ago in same room

    tgdavidson: Schiller: WRONGLY hyped — soc media. It’s NOT just a distribution tool, it’s a NEWSGATHERING tool.

    emraguso: Armstrong: Consumers use 20 brands a month, flip flop out of 1-2 monthly.

    richgor: Armstrong: To sell ads, you must have data to tell advertisers who your audience is

    tgdavidson: Armstrong: you need to ask: how good is my product? Would *I* pay for it? How can I improve it? Need to constantly ask that.

    emraguso: Armstrong: On direct monetization…. people will pay for info that’s valuable for them

    rickhirsch: NPR’s Schiller: Success comes where you are niche (local) and mass at the same time.

    emraguso: Armstrong: If you have a web page with 17 ads on it, not gonna work. One ad to one consumer, results are net positive

    boyreporter: NPR, AOL can succeed b/c it’s both mass and niche at the same time. — Vivian Schiller

    tgdavidson: Armstrong: whether it’s AOL or someone else, still huge biz opptys in content.

    yaelgolan: AOL’s Tim Armstrong: “users want curated experiences”

    tgdavidson: Armstrong: Patch got started not bec. of grand corp. strat, but because he cldn’t find great trusted local information.

    rickhirsch: NPR’s Schiller: we have member stations in every town. Most disruption is in local media. need to partner to their future

    rickhirsch: NPR’s Vivian Schiller: not moving away from radio, but IP radio is where growth is. Our job is not to pick the future.

    EvanstonHost: RT @richgor: Armstrong: For longterm viability of a free press, good brands will stand out. E.g., AOL’s TechCrunch acquisition

    2:15 p.m.

    Go Niche (#ONA10 #Niche)

    Andrew Geiger, SB Nation
    Jonathan Kealing, LJWorld.com/Lawrence Journal-World, 6News
    Matt Thompson, Project Argo, NPR

    “Crackberry. Deadspin. The latest wave of media websites have one thing in common: they cover one topic, but do it hardcore. Hear innovators from niche sites across the country discuss what’s working, what’s not — and bring your own experiences to the discussion.”

    akrewson: Thompson explaining “local focus, national resonance.” Local focus can illustrate abstract concepts like climate change.

    akrewson: Q: Are you going beyond advertising for revenue? Kealing: event marketing, some paid groups within WellCommons.

    eyeseast: Interesting that even LJ World (birthplace of Django) struggles to balance print and web. They go web first, then paper

    christopherwink: “Niche sites do best when they are part of something,” says @jwkealing

    eyeseast: @lavallee likes to talk about “solved problems.” That’s why the sites are mainly Wordpress, with Django as the glue.

    eyeseast: The Argo model: Find the conversation, filter it, extend it.

    mayerjoy: @mthomps says biggest flip when going #niche is to find the conversation first: go where people are

    akrewson: “Local focus, national resonance.” That’s focus of Project Argo, Thompson says. Platforms are Wordpress/Django.

    akrewson: Sites mentioned so far in #niche: wellcommons.com (uses Ellington), casualhoya.com (has integrated analytics)

    Social Media Storytelling (#ONA10 #socialj)

    Zach Seward, Wall Street Journal (formerly of the Nieman Journalism Lab)
    Anna Robertson, Yahoo! News
    Mathilde Piard, Cox Media Group

    “These days the hip new job is social media editor. Learn how those in the hot seat use social media to break news, expand the brand, AND tunnel through pay walls. Insiders reveal how to balance competing strategic goals — successfully.”

    andrewjpolk: Lot of localized media being discussed here today. Patch, EveryBlock, and now @WSJ w/ FourSquare to bring news where you are

    megangarber: A bit of background on @WSJ’s Times Square breaking-news check-in, with smart thoughts from @zseward #ona10 #socialj bit.ly/bo6l0s

    boyreporter: Adding tips to Foursquare allowed WSJ to give info at best time. i.e. knowing what to order when you check into a resto.

    bydanielvictor: Here it is: The Benton Curve of Journalistic Interestingness: bit.ly/bSTir9

    sarahmorayati: #socialj slide shows the “Benton Curve of Journalistic Interestingness.” Conventional reporting at bottom of parabola. Ouch.

    tscurrie: Cox Media’s @MathildePiard: They’re using data from users’ social media streams to customize news content.

    burtherman: Most people communicating with @wsj on Twitter point out typos and corrections, says @zseward

    sarahmorayati: #socialj @zseward from Wall Street Journal: something as small as replying to tweets can make people appreciative

    sarahmorayati: #socialj @MathildePiard: news organizations should both fish content out of the social-media stream and cast content into it

    kimfox: @MathildePiard ‘We are focusing on where the media is going to be versus focusing on yesterday’s problems.’

    boyreporter: Cox has created a “software innovation lab” based on Google’s 20% time. — @mathildepiard

    andrewjpolk: “Customers now follow trusted information streams, not specific publications” Big question: what does it take to be trusted?

    DigiChick: ‘If the news is that important, it will find me’ | ‘Consumers now follow trusted info streams, not specific publications

    jrstahl: Create once, publish everywhere — does that limit tailoring for each platform/exploiting strengths of each platform?

    emraguso: says @yahoonews future of news is creating hyper-personal social interactive news loop

    kimfox: Roberston: In 6 wks over 7 MM votes and over 12 MM minutes spent on Ask America

    kimfox: Robertson: Things are headed in the direction where the news story needs to be plugged into the social loop

    mckennaewen: New multimedia journo name via @AnnaRobertson: Producer + Editor = Predator. Love it

    burtherman: Yahoo News uses social media for distribution, voice and community, engagement and relevancy

    kimfox: 230% increase in referrals since Yahoo invested in their facebook efforts

    emraguso: Robertson: You can’t choose to be ignorant of social media anymore. Find users on Twitter and Facebook, don’t wait for them

    3:30 p.m.

    Coders Are from Mars, Designers Are from Venus (#ONA10 #marsvenus)

    Tyson Evans, The New York Times
    David Wright, NPR

    “More than any other medium, the Web fuses together creative and technical processes. Learn strategies to inspire your right brain while exercising your left brain.”

    meg_e_martin: And: When forming that common lang., learn a bit about the lang. of the other group (e.g. if a coder, learn about kerning)

    meg_e_martin: More re: that relationships theme here @ #ona10: Find a proj w/ low stakes; build a common language b/w #coders & #designers.

    chandlereclay: Designers attest that content is still most important. Without it you just have pretty designs

    greglinch: “Code is really currency” — @davewrightjr. If you’re a design & know code, it can inform your decision and vice versa

    yurivictor: Designer+coder+journalist: A good threesome. Quote of the day.

    greglinch: “Create the thing itself, not the thing that represents it,” says @davewrightjr, citing principles of @37Signals & others

    yurivictor: Stop talking about it (wireframes, documentation) and build it

    alisonjk: designers vs. coders. appreciate each other’s OCD; know enough to criticize the other platform.

    KDMCinfo: Sit together. Face time is important. Don’t be afraid to say I broke this. How do I fix it?

    greglinch: “Remember that everyone is a journalist,” says @tysone. “Be willing to step back a couple of degrees.”

    A_L: Literate programming! “A well-written piece of source code should read like an essay.” — Jeremy Ashkenas

    greglinch: @davewrightjr: Communication vs. dismissiveness. Convert your shop into one of love and not “us vs. them”

    yurivictor: When designers fail: It sucks. When programmers fail: It doesn’t work

    jkandel: If the code fails, everyone’s going to know “500 Internal Server Error”

    greglinch: @tysone: Coders live in a culture of FAIL. Most prog is failing, then succeeding. Then geting assigned another prob

    denisereagan: Great slides & great ideas at @tysone & @davewrightjr’s #marsvenus session. Perfect metaphor for marriage of style & substance

    eyeseast: What designers need to know. First, Version Control. Git, svn, Hg, whatever. Learn it. Use it. Love it.

    greglinch: @davewrightjr: Since early PCs, designers have moved from aiming for a perfect design(?) to a perfect system.

    jkandel: Differences between design and decoration — Punch it up a little — Can you make it pop!

    yurivictor: Coders to designers: Use version control (Think photoshop history)

    kev097: #marsvenus already the best session of #ONA10 so far, and that’s not just the beers they handed out talking.

    alisonjk: Indeed. “Web design is 95% typography.” -@davewrightjr

    boyreporter: “Great journalism is its own justification. But great j is no substitute for excellent user experience”

    greglinch: From slide — Design: What you see. Code: That it works. Intersection: How it works.

    What’s Next for Traffic and Search (#ONA10 #traffic)

    Dana Chinn, University of Southern California
    Liana Evans, LiBeck Integrated Marketing

    “New paid-content strategies and traffic-based compensation for writers have put a renewed focus on understanding audience patterns. This session will go beyond counting page views and keywords to discuss how engagement can be more directly measured across the Web, mobile devices and social media platforms and also review best practices to increase traffic.”

    Jeffhidek: “There’s a difference bewteen a report and analysis.” — Dana Chinn in the #traffic panel at #ONA10

    stacyannj: Embed links out in content. Provides more value to your story & the person you’re linking to. — Li Evans

    kimfox: If you write an article and #traffic does well, you should write a follow up article. RESPOND to audience

    kimfox: Li: News orgs ask me shld I link to other places? YES. Shows that you don’t think you are the end all and be all

    emraguso: Embed videos and transcribe a bit about what’s going on, so search engines will pick it up

    momiperalta: your profiles in social sites should talk about what you do (journos) , so as to be found

    Kimfox: ‘It’s about being found’ (Li) True, no mater how great your content is — if it’s not found, it’s nt read

    dskok: SEO: Write for your audience, do keyword research, optimize titles and content, tag and categorize, optimize digital assets.

    emraguso: Don’t get hooked on Digg traffic. Digg is bad for your bounce rate. And they’re mean to marketers

    marykay7: Li Evans saying that succeeding in search engines is about giving value to your audience -Content your audience wants

    jeremycaplan: Live #ONA10 Notes: 7 Key Metrics News Sites Should Focus on by @DanaChinn #traffic bit.ly/ona10metrics

    emraguso: slideshare.net/danachinn — find the whole presentation on analytics and traffic

    kimfox: ‘Don’t just settle for PVs, look at all the places your content is. Understand right metrics are which will gv you full pic

    jsabbah: Klout, measures influence on Twitter. Topsy tracks tweets, RTs, traffic about specific page/topic.

    kimfox: It’s not what you like abt the design — it’s whether the audience can FIND content

    emraguso: Do your old-fashioned surveys and ask folks who aren’t coming to your site WHY? It’s expensive but it’s important

    emraguso: You need to know WHY people are engaging, did they find what they needed or did they leave? Usability surveys are impt

    sarahmorayati: another useful one: search terms used in *internal* search engines. specifically, which ones got few or no results

    Jeffhidek: Dana Chinn is excited about metrics the way that dog in the Beggin’ Strips commercial is excited about bacon. Love it.

    emraguso: For hyperlocal, you need to be able to show advertisers KIND of news are users are looking at, what neighborhood

    meg_e_martin: Pay attention to the search terms people use, and note what stories/pages should be coming up when they use them. Act on it

    emraguso: if you can explain people WHY you’re asking them for personal info, they’re going to be more likely to share

    emraguso: If you’re only gonna use one metric, it’s gotta be the visit. Percentage of new visits shld be higher than returning

    emraguso: it’s not like 100k people came to your site. it’s abt what percent of your target audience did you reach?

    christopherwink: Very important in local sales: @danachinn at #ona10 #traffic says give advertisers only the data they need and nothing more (traffic trends)

    tmcenroe: @danachinn says Paywalls have an upside — you can capture massive data from reg forms — non-pay sites can do this, too.

    patbrannan2131: Visits is Key Performance Indicator No. 1

    jsabbah: Number 1 way to indicate people are going to your site is page visits (if you’re only going to use 1 metric, use visits)

    sacmcdonald: From Dana Chinn at #traffic: Do you have the type of content your audience would be willing to pay any amount of money for?

    emraguso: to determine engagement, look at multiple computers, mobile devices, social media — at least 7 ways people get to your site

    emraguso: we need to go way beyond page views, measure all the ways users can engage w/you. now we have to ask where is the audience?

    sarahmorayati: it’s not enough to pay attention to one form of metrics — there are so many ways for people to find your work