Ready for the mobile ad revolution?
The next revolution in advertising is buzzing in your pocket or purse. Are you ready?Far surpassing the powers of print, broadcast and the web, a host of new technologies is converging on the opportunity to use smart phones to intercept – and influe...
Ready for the mobile ad revolution?
The next revolution in advertising is buzzing in your pocket or purse. Are you ready?Far surpassing the powers of print, broadcast and the web, a host of new technologies is converging on the opportunity to use smart phones to intercept – and influe...
Bid duel likely for Orange County Register
A bidding war appears to be shaping up for the Orange County Register, where the winner could emerge as the dominant player in a series of consolidations that eventually puts the major dailies in Southern California in the hands of a single owner.The l...
Bid duel likely for Orange County Register
A bidding war appears to be shaping up for the Orange County Register, where the winner could emerge as the dominant player in a series of consolidations that eventually puts the major dailies in Southern California in the hands of a single owner.The l...
Who needs newspapers? One couple’s answer
Two days after former news executive Paul Steinle retired last summer, he hitched a 31-foot mobile home to his champagne Silverado pickup to discover first-hand if newspapers have what it takes to succeed in the digital age.Now that he has visited at l...
Who needs newspapers? One couple’s answer
Two days after former news executive Paul Steinle retired last summer, he hitched a 31-foot mobile home to his champagne Silverado pickup to discover first-hand if newspapers have what it takes to succeed in the digital age.Now that he has visited at l...
Newspapers get 3x too many ad dollars, says study
Even though newspapers have lost nearly half of their ad revenues in the last five years, some analysts believe they still are getting three times more advertising than their readership deserves.This good news/bad news for publishers comes from eMarket...
Newspapers get 3x too many ad dollars, says study
Even though newspapers have lost nearly half of their ad revenues in the last five years, some analysts believe they still are getting three times more advertising than their readership deserves.This good news/bad news for publishers comes from eMarket...
A shock video to keep news execs up at night
“The newspaper model is broken and can’t be fixed, unless you have the same definition of winning as Charlie Sheen,” said Publisher No. 1. “Newspapers will disappear in 10 years unless the model is changed now.”The high cost of creating orig...
A shock video to keep news execs up at night
“The newspaper model is broken and can’t be fixed, unless you have the same definition of winning as Charlie Sheen,” said Publisher No. 1. “Newspapers will disappear in 10 years unless the model is changed now.”The high cost of creating orig...
A big op to upgrade op-ed at New York Times
The departure of two heavyweight columnists affords the New York Times an unprecedented opportunity to belatedly diversify, ventilate and otherwise modernize its opinion pages by opening them to, quite literally, a world of contributors.While the op-ed...
A big op to upgrade op-ed at New York Times
The departure of two heavyweight columnists affords the New York Times an unprecedented opportunity to belatedly diversify, ventilate and otherwise modernize its opinion pages by opening them to, quite literally, a world of contributors.While the op-ed...
