Posts Tagged ‘ Advertising ’

Focus Media Sells Stake In Online Ad Subsidiary Allyes To Silver Lake

July 30, 2010
By Joseph Tartakoff
Focus Media Sells Stake In Online Ad Subsidiary Allyes To Silver Lake

Three years after paying $225 million to buy online ad company Allyes, Chinese ad firm Focus Media is selling a majority stake in the company, which bills itself as China’s “largest online media service provider,” to PE firm Silver Lake. Silver Lake is paying $124 million...
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It’s Official: Paul Lee Takes Over at ABC

July 30, 2010
By By BILL CARTER
It’s Official: Paul Lee Takes Over at ABC

Paul Lee, the former head of ABC Family, has been made the new president of ABC Entertainment, looking after, among other things, programming for the main network.
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If Mobile Is All About Search, Google Is Destroying The Competition

July 30, 2010
By Tricia Duryee
If Mobile Is All About Search, Google Is Destroying The Competition

Apple’s Steve Jobs somewhat famously said in April that people aren’t searching on their phone, but instead, are using apps. He reasoned, apps ...
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Belo TV Station Website Revenue Rises

July 30, 2010
By David Kaplan
Belo TV Station Website Revenue Rises

A few days after its newspaper sibling A.H. Belo (NYSE: AHC) reported narrowing its losses, local broadcaster Belo Corp. (NYSE: BLC) posted some very healthy profits and revenue numbers. Among them was a 14 percent jump to $8.1 million in online revenues tied to its 20 TV station...
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The Big Money Isn’t Enough. Slate Shuts Down Business Site After Two Years.

July 30, 2010
By Peter Kafka
The Big Money Isn’t Enough. Slate Shuts Down Business Site After Two Years.

Fortune magazine launched during the Great Depression, and it's still with us today. But The Big Money, a business site launched by Slate during the dark days of September 2008, is going away. The smart site never got much traction. But then again, it didn't seem to get that much support.
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Facebook’s IPO Waiting Game Gets a Little Longer–"Probably" Not Going Public in 2011

July 30, 2010
By Peter Kafka
Facebook’s IPO Waiting Game Gets a Little Longer–"Probably" Not Going Public in 2011

Ripple effect: Facebook's non-move gives Zynga more time before it goes public too. Meanwhile, if you're dead set on buying some of Zuck's company next year, Digital Sky Technologies may be able to help.
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[UPDATED] The Spotify Song Has a Familiar Chorus: U.S. Launch Talks Back to "Square One"

July 30, 2010
By Peter Kafka
[UPDATED] The Spotify Song Has a Familiar Chorus: U.S. Launch Talks Back to "Square One"

When will Spotify, the best music service Americans can't use, finally make it to the U.S.? No time soon, according to a new report from Billboard. The good news for impatient people: There are plenty of substitutes available right now.
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MySpace Sales Exec Courtin Returns To MTVN

July 29, 2010
By David Kaplan
MySpace Sales Exec Courtin Returns To MTVN

MTV has reorganized the heads of its Integrated Marketing Group with the return of MySpace (NSDQ: NWS) sales executive Angela Courtin to the Viacom (NYSE: VIA) company. Courtin will serve as SVP, MTV Integrated Marketing. In conjunction with the new hire, MTV also promoted Jeannie Scalzo to SVP, MTV Integrated...
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IPG Hyperlocal Unit Geomentum Taps Forrester’s Bradner As President

July 29, 2010
By David Kaplan
IPG Hyperlocal Unit Geomentum Taps Forrester’s Bradner As President

Interpublic Group’s Mediabrands is building up its hyperlocal unit Geomentum by adding former Forrester analyst Lisa Bradner has its first president. She’ll head up account management and consulting, as the company expects to expand into client categories such as restaurant, retail, and banking. In addition, she’ll be working with Mediabrands and the various IPG...
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Speed Read for Thursday, July 29

July 29, 2010
By By THE EDITORS
Speed Read for Thursday, July 29

Ebooks go multimedia and Post-Its go home in today's media coverage.
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