Media Decoder Blog: Network Advertising Initiative Names Marc Groman as Next Chief
The National Advertising Initiative selected Marc Groman, a Federal Trade Commission official with extensive Washington experience, to become its new executive director.
Reebok to Pay $25 Million Over Toning Shoe Claims
The Federal Trade Commission said the sportswear maker agreed to pay $25 million to settle allegations of unfounded claims about the health benefits of two lines of shoes.
Media Decoder Blog: In a First, F.T.C. Settles With App Developer Over Children’s Privacy
The app developer was charged with gathering personal information from children without seeking parental consent.
Food Makers Push Back on Ads for Children
As pressure increases on the food industry to fight childhood obesity, a group of food makers suggested guidelines that are short of nutritional standards proposed by regulators.
Media Decoder: ‘Do Not Track’ Privacy Bill Appears in Congress
Both efforts address the collection of online data by marketers without people's knowledge.
Media Decoder: U.S. Seeks to Shut Down Fake News Sites That Promote Berry Pills
The Federal Trade Commission is cracking down on fake news Web sites that are used to advertise acai berry weight loss pills and supplements.
Media Decoder: CBS Accused of ‘Greenwashing’
Four environmental organizations have complained to the Federal Trade Commission that a new green-themed marketing program from the CBS Corporation misleads and confuses consumers.
Advertising: Marketers Celebrate Glimmers of Recovery
Agency executives said that ad spending was on the rise but urged the industry to be careful about privacy concerns in order to ward off regulation.
Media Decoder: F.T.C. to Take Another Look at Alcohol Ads
For the fourth time in 12 years, the Federal Trade Commission plans to review the effectiveness of the voluntary guidelines followed by most marketers of alcoholic beverages.
Media Decoder: Google and Mozilla Announce New Privacy Features
Mozilla and Google said that they plan to provide browser features that will allow users to opt-out of being tracked by third-party advertisers online.
A Call for a Federal Office to Guide Online Privacy
A Commerce Department task force is recommending that a Privacy Policy Office would work with other agencies on international and commercial data privacy issues.
