Localore Winners Gear Up to Transform Public Media
The following post is from Jessica Clark, who is the media strategist for the Association of Independents in Radio (AIR), which produced the Localore competition.From Fargo to Austin, and Boston to the Bay Area, 10 public stations across...
Your Guide to Crowdfunding Public Media Projects
Need $40,000 to produce a local documentary? Just ask your audience.That's what filmmaker Sam Mayfield did, for a film she's working on about last year's protests in Madison, Wis. In a blog post on January 13, she wrote:
We are curren...
Public Media: A Wish List for 2012
What's the No. 1 innovation that's needed in public media in 2012?I posed that question to the public media group on Facebook, as well as to some additional colleagues via email. The responses ranged from a focus on cultivating a culture...
For Better and for Worse: The Changing World of Science Journalism
MediaShift's science journalism coverage is sponsored by the Columbia Journalism School, which offers an innovative specialized M.A. for experienced journalists who want to cover science, business, arts or politics in a sophisticated, nu...
7 Ways Salespeople Can Better Understand the Editorial Side of News
There was quite a reaction to my previous column, suggesting editors learn more about, and cooperate with, the business sides of their organizations.This time, I'd like to talk to people on the business side about how they can cooperate ...
Print Books Still Rule the Holidays: The Trouble With Gifting an E-Book
My template for what Christmas should be was set during the holidays I spent at my grandparents' farm in eastern Nebraska. My grandparents had nine children and 23 grandchildren, and the gift exchange resulted in a sea of wrapping paper that my cousins and I would wade through, a bow on every baby's head.
Sometimes...
Why Our Startup Decided Not To Target the Newspaper Industry
Are there opportunities for technology startups which target the media business?Fred Wilson -- a venture capitalist who has made investments in Twitter, Zynga, Tumblr, Etsy, and FourSquare, among others -- apparently thinks not. As repo...
