2 Out of 3 YouTube Videos Are Ignored
Only about 30 percent of video assets on YouTube make up almost all video views on the site. Or, put another way: 70 percent of all YouTube videos are barely viewed at all. So does that mean that the dream of long tail content is over?
More data on The Daily: What’s prime time for iPad use? And which stories get tweeted the most?
Yesterday, I wrote about a fascinating set of data I'd obtained with the help of the folks at PostRank: Every tweet generated from within The Daily iPad app from launch through March 31. I used that data in yesterday's piece to try to learn about the relative size of The Daily's audience. And it showed...
Half of YouTube’s Traffic Comes From Old Videos
YouTube serves more than one billion video views per day, but half of them are from catalog content. The site also now claims to be the world's second largest search engine, so better pay attention to your SEO.
Hulu Goes to the Movies (That You’ve Never Heard Of)
Yesterday marked the first time a feature film appeared on Hulu before running anywhere else.So why haven't you heard about it?Because if the people behind "In The Darkness" didn't call their project a feature film, nobody else would. But I bet we see a lot more of this from the site.
Yusuf Mehdi’s Too-Candid Comments About Abandoning the Long Tail
Credit Yusuf Mehdi for honesty: in his remarks at SES New York last week, as reported by eWeek, he noted that Microsoft fell well behind Google in search because it focused on doing well for popular queries, when it should have known that search is "all about the long tail."
It is bizarre, because...
Guest Column: The Online Video Landscape in 2010
Liz Gannes had an interesting post yesterday, in the wake of the Veoh bankruptcy announcement, with a great chart outlining the huge volume of funding that has flowed to video sites over the years and how that has panned out. As a document, the chart is an excellent indictment of the irrational exuberance — and...
comScore: Most Online Video Viewing Happens in the Long Tail
YouTube and Hulu are frequently touted as the top destinations for viewing online video — but while those sites frequently top the lists for number of videos viewed online, it turns out that consumers spend more time watching videos elsewhere, according to comScore’s 2009 U.S. Digital Year in Review.YouTube is still the dominant online video...
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