marketing | Media

Media Decoder Blog: The Breakfast Meeting: Santorum Victory Extends Campaign, and Seeking Older Oscar Voters

by By NOAM COHEN on Feb 8, 2012 • No Comments

Also, more settlements for News Corporation in Britain, and Sky News says no to random Twitter posts by employees.

Facebook’s Mobile Plan: Carrier Billing, Analytics For Apps Via Bango Deal?

by Ingrid Lunden on Feb 8, 2012 • No Comments

Last week, we highlighted how Facebook is already using mobile devices for commercial services—enabling people to buy Facebook Credits and charge them directly to their mobile bills. Now, it’s increasingly looking like that may just be the beginning: today, UK-based mobile billing and analytics specialist Bango (AIM:...

PaidContent.org / Publishers

Apple Promises A Crack Down On Those Who Manipulate App Store Rankings

by Ingrid Lunden on Feb 7, 2012 • No Comments

It took one allegation of download bots on a message board, very little in the way of actual confessions, and a whole lot of murmurs, but Apple (NSDQ: AAPL) is showing that it will respond swiftly if anyone starts messing with its App Store. But further investigation into the practices reveals that it...

New York Times (Media) / Publishers

Media Decoder: The Breakfast Meeting: In Ads, Super Bowl Was Humdrum, Though Madonna Came to Play

by By NOAM COHEN on Feb 6, 2012 • No Comments

Also, new media hopes in The Daily and BuzzFeed, and newspapers find hope in video.

PaidContent.org / Publishers

Facebook Mobile Ads Developing: Sponsored Stories Coming ‘Within Weeks’

by Ingrid Lunden on Feb 6, 2012 • No Comments

It’s not digital advertising in the sense of display ads and search results, but it looks like we are getting a bit more color on what it is that Facebook will do first in the world of mobile marketing, and it could be coming online “within weeks.”

New York Times (Media) / Publishers

Media Decoder Blog: Ad Watch: Blogging the Commercials

by By STUART ELLIOTT on Feb 5, 2012 • No Comments

Media Decoder live-blogs the Super Bowl XLVI commercials.

New York Times (Media) / Publishers

Media Decoder Blog: The Breakfast Meeting: Super Bowl ‘Ad Creep,’ and Online Backlash at Cancer Foundation

by By NOAM COHEN on Feb 3, 2012 • No Comments

Also, federal authorities seize 16 sites that were allegedly streaming live sporting events, and how Mark Zuckerberg built Facebook in his own image.

PaidContent.org / Publishers

Now Facebook Must Prove To Wall Street Its Ads Really Work

by Robert Andrews on Feb 2, 2012 • No Comments

Facebook has made a $3.1 billion business from a social advertising sector many, even it, concede is experimental and unproven. Now it must find that proof. But experimenting on Wall Street, as well as Madison Avenue, could prove challenging.

New York Times (Media) / Publishers

Media Decoder Blog: At Sundance, Bing Led the Pack in Getting Noticed

by By BROOKS BARNES on Feb 2, 2012 • No Comments

Among all the companies clambering at the edges of the festival, the Microsoft search engine was the most successful in getting mentioned in online media, a study found.

New York Times (Media) / Publishers

Media Decoder Blog: The Breakfast Meeting: A Week of Negative Ads, and New Chief at Sony

by By NOAM COHEN on Feb 1, 2012 • No Comments

Also, the Facebook I.P.O., Amazon's earnings disappoint and academics boycott Elsevier over the pricing of journals.

New York Times (Media) / Publishers

Media Decoder Blog: The Breakfast Meeting: Colbert Raises $1 Million, and Obama on Google Plus

by By NOAM COHEN on Jan 31, 2012 • No Comments

Also, Ryan Seacrest strikes an investment deal with Clear Channel partners, and a shake-up at "The X Factor."

New York Times (Media) / Publishers

Media Decoder Blog: The Breakfast Meeting: Reading Rupert’s Tweets, and B.&N. Wears a White Hat

by By NOAM COHEN on Jan 30, 2012 • No Comments

Also, Showtime gains on H.B.O., political advertising across the dial and who are those people buying newspapers?

Media

http://s.erious.ly

Media Decoder Blog: The Breakfast Meeting: Santorum Victory Extends Campaign, and Seeking Older Oscar Voters

Facebook’s Mobile Plan: Carrier Billing, Analytics For Apps Via Bango Deal?

Apple Promises A Crack Down On Those Who Manipulate App Store Rankings

Facebook Mobile Ads Developing: Sponsored Stories Coming ‘Within Weeks’

Media Decoder Blog: Ad Watch: Blogging the Commercials

Media Decoder Blog: At Sundance, Bing Led the Pack in Getting Noticed

Media Decoder Blog: The Breakfast Meeting: A Week of Negative Ads, and New Chief at Sony

Media Decoder Blog: The Breakfast Meeting: Colbert Raises $1 Million, and Obama on Google Plus

Media Decoder Blog: The Breakfast Meeting: Reading Rupert’s Tweets, and B.&N. Wears a White Hat

Get Connected

Recent posts

Our sponsors