Advertising: Marketing Financial Risk Management to Clients and Providers
A campaign encouraging professionals to become certified as financial risk managers is centered on photographs of men in business garb recoiling as if they had been punched.
Media Decoder Blog: Washington Post Will Further Reduce Staff
The paper, struggling to overcome the decline in advertising, has reduced the size of its newsroom staff by more than 200 people over the last three years.
Campaign Spotlight: How’d You Like a Nice Financial Punch? — Campaign Spotlight
Men in suits, recoiling as if punched by unseen fists. It’s part of a campaign for Garp, a nonprofit group that encourages professionals to take the organization’s exams to become certified as financial risk managers.
Campaign Spotlight: How’d You Like a Nice Financial Punch? — Campaign Spotlight
Men in suits, recoiling as if punched by unseen fists. It’s part of a campaign for Garp, a nonprofit group that encourages professionals to take the organization’s exams to become certified as financial risk managers.
Print News Organizations Plunge Into Live Video
Web sites, newspapers and other news organizations are gearing up to produce hours of video programming, in part to pursue the higher revenues available from video ads.
Print News Organizations Plunge Into Live Video
Web sites, newspapers and other news organizations are gearing up to produce hours of video programming, in part to pursue the higher revenues available from video ads.
Fourth-Quarter Profit and Revenue Declined at The New York Times Company
Fourth-quarter profit declined as rising subscription and digital advertising revenue at the company’s largest newspapers could not offset the continued drop-off in print advertising.
