Your Ad Here: Twitter’s (Big) Brand-Friendly Makeover
Remember when Twitter didn't want to be an ad-supported media company?
Controversial Pepsi Ad Director: I Picked Actors ‘Without Thinking About Race At All’
The controversial Pepsi Super Bowl commercial that confused Bill O'Reilly and which got Rush Limbaugh's attention is continuing to generate a response from some who are worried that it perpetuates negative stereotypes. However, the director of the commercial now reveals he never even thought about race when writing the premise....
Bill O’Reilly Attempts To Comprehend Racial Undertones In Controversial Pepsi Ad
This year's Super Bowl ads appear to have packed a particularly potent outrage punch. After the news cycle propagated the distaste against the website Groupon for making light of the political situation in Tibet, the response of Texas Democratic Rep. Sheila Jackson Lee to a Pepsi commercial starring a black couple has put the ad...
Do You Want To Save Your Web Ads? AdKeeper Bets $35 Million That You Will
Oak Investment leads a giant funding round in Scott Kurnit's new startup, which thinks that Web surfers will stop ignoring ads, and start saving them. If he's right, it's a big deal. If not...
Emily Gannett: Social Media Marathoner
Emily Gannett is tireless. I know this because I have traded emails with her at 2 a.m. only to later wake blearily to a chipper morning missive sent south of 6 a.m. before her morning run. She’d be that woman of whom people say “I don’t know how she does it” even if she didn’t...
Microsoft’s Billion Dollar Media Bailout Plan
The advertising recovery is already in the works, but this could help move it along quite nicely: Close to a billion dollars to help promote big product launches from Redmond.
Hulu Makes Its First Move Outside the U.S., Courtesy of a Reality Show You Don’t Know
Hulu is a big hit in the U.S.. But even though the video site has spent a year trying to gain a foothold in other countries, you still can't seet it anywhere else.That should change early next year, but in the most limited way. Hulu plans to let users in the UK, and most likely...
