This post is by Christine Schmidt from Nieman Lab
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One hundred and seventy-four days remain until the United States’ midterm elections (421 until the next presidential election, but who’s counting) — which means there’s still time to “evolve” how polling is conducted. The 2016 presidential election wasn’t polling’s shining moment, with many post-mortems pointing to opinion polls misleading election forecasters and underestimating now-President Trump’s support. It didn’t help that some polls were tied to news organizations that don’t really have the resources anymore to support this work — at least doing this work well. There’s no perfect poll aside from (maybe) the ballot itself, but the polling system — both conducted by the media and reported on in the media — has faced critics since long before November 8, 2016. These issues contributed to the Associated Press’ and Fox News’ departure from the Election Day polling data shared by the major networks last year. But now the wire Continue reading "Exiting the exit poll: The AP’s new plan for surveying voters after a not-so-hot 2016"