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Posts tagged "web analytics"

Meta Voyeurism! Watch Chatroulette’s Users Watch Each Other, in Real Time!

Remember when Chatroulette was this crazy, sort-of-hard to explain phenomenon with explosive growth? That was months ago! But you can still learn some interesting stuff about the site and its users via this data dashboard from Chartbeat.

Google AdWords: No More Last-Click-Attribution Blues

Getting credit for an online conversion - and giving due credit to all recent influences - has been one of the hottest topics in digital marketing over the past couple of years. The urgency of the matter has grown as media costs -- especially click prices on paid search keywords -- have risen.

Marketers...

Social Media: It’s About Mission, Not Measurement Alone

"This is not about measurement, but about organizations and their capacity to manage this changing real world of reputation. They find it hard to do this, because they're stuck in an old-world broadcast model."

The speaker: Bryan Eisenberg. The setting: a past SES London conference, at an All-Star Analytics panel.

This year's...