It remains to be seen whether all social networks can be profitable on advertising alone—and crucially what formats will work best alongside people’s communications with each other—but for now we are at least seeing some big growth in the space.
Industry Moves: ESPN; Yahoo; Wikia; AdoTube
—ESPN: The sports network is seeing a reorg: John Kosner has been promoted to EVP, digital and print media, from SVP and GM of the divisions. Marie Donoghue has been promoted to SVP, global strategy, from SVP, business affairs and business development. Meanwhile, longtime leaders John Wildhack and Norby Williamson will switch roles. Wildhack is...
Bleacher Report To Hire More Real Writers To Lead Amateur Army
Bleacher Report is using part of the $22 million cash infusion it received last summer to hire twenty bona fide writers. The move will likely improve the quality of the popular site which now relies almost exclusively on rabid fans to churn out buckets of barstool-style sports chatter.
2012 Mobile Ad Spend Revised Up To $2.6 Billion, Google Fueling The Machine
A big endorsement today for mobile advertising from eMarketer: their analysts today said they were revising up their forecasts for U.S. mobile ad spend to $2.61 billion, from their previous estimates of $1.8 billion. Why the rise? Google’s “exceptional” mobile advertising performance in mobile search advertising, and more reliable market data.
Daily Must Reads, Jan. 25, 2012
The best stories across the web on media and technology, curated by Lily Leung.
1. Users can't opt out of Google's new privacy changes (Washington Post)
2. Facebook plays instant feedback of State Of The Union (All Facebook)
3. Can...
New Yahoo CEO Scott Thompson Has Big Plans, but Can’t Tell You About Them
Yahoo: Revenues Slightly Down, Investors Await Words Of Wisdom From New CEO
In its first earnings announcement since recently appointing Scott Thompson as its new CEO and the seeing off founder Jerry Yang, Yahoo (NSDQ: YHOO) today reported Q4 revenues of $1.169 billion, down three percent on the same quarter last year.
Yahoo’s Q4 Limps In Close To Wall Street’s Expectations
Daily Must Reads, Jan. 24, 2012
The best stories across the web on media and technology, curated by Lily Leung 1. WaPo's managing editor leaves for WSJ digital post (Nieman Lab) 3. NBC News enters e-book business (New York Times) 4. Study:...
David Kenny Replacing Mike Kelly As CEO Of The Weather Channel Companies
In a surprise move, The Weather Channel Companies is swapping out CEOs. David Kenny is replacing Mike Kelly as CEO effective immediately; the Akamai-Digitas vet also will be chairman of the company owned by a consortium of Bain Capital, The Blackstone Group, and NBC (NSDQ: CMCSA) Universal.
Mediatwits #34: SOPA Protests Make a Difference; Yang Out at Yahoo
Forget SOPA: Hollywood And Silicon Valley Make Up At Sundance
The legislative battle over SOPA highlights the cultural rift between Hollywood and Silicon Valley but one place where the two tribes seem to be playing quite nicely is in realm of independent film. That collaboration is on full display this week with the opening of the Sundance Film Festival.



